Brand Manager (Onsite, Lahore, PKR Salary)

HR POD - Hiring Talent Globally; Lahore; On-site; PKR 1,400,000 - 2,000,000; Full time

Job summary

A leading recruitment agency in Lahore is seeking a strategic Brand Manager to develop and execute brand strategies that align with business growth goals. Ideal candidates must have a Bachelor's degree in Marketing or Business and over 6 years of experience in brand or marketing roles, particularly within digital environments. Excellent communication and leadership skills are essential, along with the capacity to leverage data and consumer insights. This position offers an exciting opportunity to drive brand positioning and campaigns in a dynamic market.

Qualifications

• 6+ years of experience in brand or marketing roles within digital platforms.
• Strong understanding of digital-first branding and customer experience.
• Experience in PropTech and tech-enabled services is a plus.

Responsibilities

• Develop and execute brand strategies for business growth.
• Drive clear brand positioning across digital products.
• Ensure consistent brand identity across all platforms.
• Partner with teams to translate offerings into brand narratives.
• Lead brand campaigns and product launches.

Skills

Brand strategy development

Digital marketing expertise

Excellent communication

Leadership skills

Data analysis for brand decisions

Education

Bachelor's degree in Marketing or Business

Job description

Requirements:

• Bachelors degree in Marketing, Business, or a related field
• 6+ years of experience in brand or marketing roles within digital platforms, marketplaces, or consumer-facing businesses
• Strong understanding of digital-first branding, customer experience, and product-led growth
• Experience in PropTech and tech-enabled services is a strong plus
• Exposure to working in or with MNC environments is preferred
• Excellent communication, leadership, and stakeholder management skills
• Ability to use data, consumer insights, and market trends to guide brand decisions

Responsibilities:

• Develop and execute brand strategies aligned with business growth and platform adoption objectives
• Drive clear and differentiated brand positioning across digital products, campaigns, and customer journeys
• Ensure consistent brand identity across websites, mobile apps, performance campaigns, and communications
• Partner with product, growth, sales, and customer experience teams to translate offerings into compelling brand narratives
• Lead brand campaigns, product launches, and always-on communication initiatives
• Leverage consumer insights, market intelligence, and performance data to continuously refine brand strategy
• Manage creative agencies and cross-functional stakeholders to deliver high-impact brand outcomes