B2B SaaS Content Writer for Fintech Growth

Cedar Global Solutions

Lahore

Presencial

PKR 1.674.000 - 2.567.000

Jornada completa

14 días+

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Descripción de la vacante

Cedar Financial is seeking a SaaS Content Writer who can translate complex software, fintech, and B2B concepts into clear, compelling content that attracts and educates decision-makers. You will craft SEO blog posts, product pages, case studies, email campaigns, and sales material, collaborating with product, sales, and SEO teams to drive pipeline and adoption.

You will write across the funnel, from thought-leadership to onboarding content, ensuring accuracy, brand voice, and conversion-focused

Formación

Bachelor’s degree in English, Journalism, Marketing, Communications, or a related field.
3+ years of content writing experience, including at least 2 years writing for B2B SaaS, fintech, or technology companies.
A strong portfolio of published SaaS or B2B work, including blog posts, product or landing pages, and case studies.
Excellent English writing, editing, and storytelling skills, with a clear, persuasive, and concise style.
Ability to understand complex software products and explain them to both technical and business audiences.
Working knowledge of SEO copywriting and tools such as Google Search Console, Ahrefs or Semrush, and Surfer SEO or Clearscope.
Experience with CMS platforms (WordPress, Webflow, or HubSpot) and collaboration tools (Google Docs, Notion, Asana, or ClickUp).
Strong organization and time-management skills, with the ability to manage multiple deadlines.

Responsabilidades

Full-Funnel Content: Write high-quality top-, middle-, and bottom-of-funnel content, including blog posts, long-form guides, comparison and “alternatives” pages, use-case pages, and product-led articles.
Product Marketing Content: Create product pages, feature announcements, release notes, landing pages, and onboarding and help-center content with the product and product marketing teams.
UX & Product Microcopy: Write clear, intuitive microcopy for product interfaces, including CTAs, labels, tooltips, error messages, empty states, and onboarding flows.
Customer Stories: Turn customer briefs from internal SMEs into compelling case studies that highlight customer challenges, solutions, and outcomes.
Sales Enablement: Develop whitepapers, eBooks, one-pagers, battlecards, and other material that supports the sales team.
Email & Lifecycle: Write copy for nurture sequences, newsletters, product launch emails, and in-app messages.
SEO Best Practices: Apply keyword research, search intent, on-page SEO, and internal linking guidance from SEO briefs, and optimize content for Google and AI answer engines.
SME Collaboration: Turn technical and financial input from product, engineering, and compliance teams into clear, accurate, benefit-driven copy for B2B buyers.
Brand Voice & Messaging: Keep brand voice, positioning, and messaging consistent across all channels and content types.
Content Repurposing: Repurpose long-form content into social posts, LinkedIn articles, video scripts, and webinar outlines.
Research & Accuracy: Research the SaaS, fintech, and accounts receivable markets, competitors, and buyer personas in depth. Cite credible sources and follow the compliance review process.
Content Performance: Track content performance (traffic, engagement, conversions, and pipeline influence) and use the results to refresh and improve existing content.
AI-Assisted Workflow: Use AI writing and research tools responsibly to work faster while keeping content original, factually accurate, and human-edited.