Assistant Social Media Specialist

Translation Empire; Pakistan; On-site; PKR 1,400,000 - 2,000,000; Full time

Job summary

A leading digital marketing firm in Pakistan is looking for an experienced digital marketing specialist. The role involves managing social media accounts, developing strategies, and executing campaigns to enhance product awareness and drive engagement. Candidates should have a strong background in digital marketing, excellent communication skills, and the ability to handle multiple projects. This position offers competitive market salary and a dynamic work environment.

Qualifications

• Minimum 3 years of experience in digital marketing and social media management.
• Proficient in managing social media accounts and campaigns.
• Strong understanding of social media metrics and KPIs.

Responsibilities

• Assist in developing digital marketing strategies to increase engagement.
• Manage and execute social media campaigns across various platforms.
• Analyze performance metrics and optimize strategies based on insights.

Skills

Digital marketing experience

Social media management

SEO knowledge

Excellent communication

Copywriting skills

Proactive mindset

Tools

Social media management tools

Google Ads

Facebook Ads

Job description

Responsibilities

• Assist Develop and implement digital marketing strategies to drive engagement and product awareness.
• Manage social media accounts across platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.
• Plan and execute social media campaigns, including content creation, scheduling, and posting.
• Monitor and analyze performance metrics, optimizing strategies based on data insights.
• Stay up-to-date with industry trends and new social media tools.
• Engage with online communities, respond to comments, and build relationships with followers.
• Collaborate with the content and design teams to ensure a cohesive digital strategy.
• Manage paid advertising campaigns (Google Ads, Facebook Ads, etc.).
• Report on campaign performance and provide insights for future improvements.

Requirements & Skills

• Proven experience in digital marketing and social media management (3+ years).
• Proficiency in social media management tools.
• Familiarity with SEO, SEM, and analytics tools.
• Strong understanding of social media KPIs and how to measure campaign success.
• Excellent communication and copywriting skills.
• Ability to manage multiple projects and meet deadlines.
• A strong portfolio showcasing your digital marketing and social media campaigns.
• Creative, detail-oriented, and proactive mindset.

Shift Time: 10am-7pm
Location: DHA 1, Sector F, Rawalpindi
Salary: Market Competitive