Strategy Manager (Publicis Media)

Publicis Groupe; Makati; On-site; PHP 1,200,000 - 2,000,000; Full time

Job summary

Publicis Groupe in Makati seeks an experienced Media Planning Lead to drive integrated marketing communications across consumer insights, strategy, and campaign execution. You will coordinate with internal teams and external agencies to shape media content for diverse brands and collaborate on revenue growth through innovative digital solutions.

The role requires leading multiple projects under tight deadlines, with strong emphasis on cross-functional teamwork and client outcomes.

Qualifications

• Minimum 5 years of media planning experience in regional/global accounts.
• Familiar with timelines, processes, and needs of media implementation.
• Knowledgeable about new digital tactical planning approaches.
• Ability to work with teams, manage multiple projects, and meet deadlines.

Responsibilities

• Lead integrated marketing communications from consumer insight to campaign performance.
• Oversee multiple media touchpoints including TV, online, OOH, radio, digital, social, PR, influencers.
• Manage internal and external agency collaborations and cross-functional teams.
• Drive business development through Connections services and digital/content solutions.
• Foster collaboration and thought leadership across the group.
• Brand management or agency experience is preferred.

Skills

Media planning

Team leadership

Cross-functional collaboration

Digital advertising

Job description

Publicis Groupe, known for its world-renowned creativity, best in class technology and data assets, and digital and consulting expertise, is one of the world’s largest communications groups. With 80,000 staff in over 100 countries, the Groupe has capabilities in Creative, Media, Digital Business Transformation and Production.

As a Connecting Company for the Connected Age, Publicis Groupe is able to deliver winning solutions for clients through the Power of One - driven by a common purpose, a powerful spirit, shared behaviors, great character and a relentless focus on our clients.

Job Description:

• Leads management of Integrated Marketing Communications from consumer insighting, strategy development, campaign conceptualization, and analysis of executional performance.
• With a level of expertise across all consumer touchpoints including traditional and non-traditional mediums: TV/Film, OLV, OOH, Radio, Digital, Social, Shopper, PR, Influencers
• The role involves multiple agency management (inside and outside of Publicis Media), media & creative development, leading cross-functional teams and collaboration with key internal and external partners.
• Must be able to balance projects across different industries and have experience in shaping media & creative content and leading creative discussions with internal and external partners.
• Has working experience leading a team
• Minimal account management requirement, but is expected to help grow and develop business revenue through Connections services, Creative branded executions, and E-Commerce solutions Leads business development projects and pitches
• Fosters the spirit of collaboration and education, creating newsletters and thought leadership pieces to be cascaded across the Group
• Brand management or Agency experience is strongly preferred (from either Media/Creatives/PR/Socials/Shopper/Activations agencies)

Qualifications

• At least 5 years media planning experience required, with focus on strategic and operational planning and execution, in regional/global accounts
• Familiar with the timelines, processes and needs of the implementation of all media
• Knowledgeable about new approaches to and developments in digital tactical planning
• Able to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure