Social Media Manager (Manila-based)

PT WeAre Social Indonesia; Manila; On-site; PHP 600,000 - 900,000; Full time

Job summary

PT WeAre Social Indonesia in Manila, Philippines, seeks a culturally plugged-in Social Media Manager to act as the voice of our clients’ brands. You will drive the social strategy, oversee content calendars, and ensure campaigns resonate with online communities.

You will lead content strategies, oversee community engagement, monitor trends and platform updates, and track performance metrics to optimize future campaigns. 3+ years’ experience and FMCG familiarity are preferred.

Qualifications

• 3+ years of experience as a Social Media Manager.
• Based in Manila, Philippines.
• FMCG brand experience.
• Proficient across all major platforms and analytics tools.
• Strong English copywriting and presentation skills.

Responsibilities

• Develop and execute socially-led content strategies and monthly editorial calendars for key brand accounts.
• Oversee community management with proactive and reactive engagement aligned with brand tone.
• Monitor trends and platform updates to uncover real-time creative opportunities.
• Track, analyze, and report on social media performance metrics.

Skills

Social strategy

Community management

Copywriting

Analytics

Tools

TikTok Analytics

Instagram Insights

Facebook Insights

X Analytics

YouTube Analytics

Job description

We are looking for a culturally plugged-in Social Media Manager based in Manila, Philippines, to act as the voice of our clients' brands. You will drive the social strategy, oversee content calendars, and ensure our campaigns resonate deeply with online communities.

Key Responsibilities

Develop and execute socially-led content strategies and monthly editorial calendars for key brand accounts.

Oversee community management, ensuring proactive and reactive engagement aligns with the brand's tone of voice.

Monitor social trends, cultural moments, and platform updates to uncover real-time creative opportunities.

Track, analyze, and report on social media performance metrics to optimize future campaigns.

Requirements

3+ years of experience as a Social Media Manager, preferably within an advertising or creative agency.

Currently based in Manila, Philippines.

Advantage: Experience handling FMCG brands.

Deep expertise across all major social platforms (TikTok, Instagram, Facebook, X, YouTube) and their native analytics tools.

Strong English copywriting skills with a sharp eye for visual aesthetics.

Exceptional English communication and presentation.