SEO and Google Business Profile Optimization Expert

Remote VA; Remote; PHP 2,347,000 - 3,522,000; Full time

Job summary

A remote services company is seeking an SEO and Google Business Profile Optimization Expert to enhance its online presence and improve search engine rankings. The ideal candidate will develop effective SEO strategies, monitor website performance, and manage Google Business Profiles. Required qualifications include experience in SEO, proficiency with analytics tools, and strong communication skills. This position offers remote work opportunities with a focus on driving website traffic and customer engagement.

Qualifications

• Proven experience as an SEO Specialist or similar role.
• Demonstrable expertise in Google Business Profile optimization.
• Strong analytical skills to interpret data and drive decisions.

Responsibilities

• Develop and manage effective SEO strategies to improve search rankings.
• Optimize website content and monitor traffic using analytics tools.
• Stay updated with SEO trends and algorithm changes.

Skills

SEO strategy development

Google Business Profile management

Keyword research

Analytics tools proficiency

Local SEO techniques

Education

Bachelor's degree in Marketing or related field

Tools

Google Analytics

Google Search Console

SEMrush

Ahrefs

Job description

Job Title: SEO and Google Business Profile Optimization Expert

Location: Remote

Job Overview

We are seeking a highly skilled and experienced SEO and Google Business Profile Optimization Expert to enhance our online presence, improve search engine rankings, and optimize Google Business Profiles. The ideal candidate will have a proven track record in managing SEO strategies and Google Business Profile optimizations to drive website traffic and increase customer engagement.

Key Responsibilities

• Develop, implement, and manage effective SEO strategies to improve organic search rankings and visibility.
• Optimize website content, meta tags, images, and URLs following best practices.
• Conduct keyword research and analysis to target relevant search terms.
• Monitor website traffic and performance using analytics tools and create actionable reports.
• Optimize Google Business Profiles, including updates to business information, reviews management, and location tagging.
• Implement local SEO strategies to enhance regional visibility and attract local customers.
• Stay up-to-date with SEO trends, search engine algorithm changes, and new tools.
• Collaborate with content creators to align SEO strategies with content marketing initiatives.
• Handle SEO audits to ensure compliance with search engine guidelines and maximize effectiveness.

Qualifications

• Bachelor's degree in Marketing, Communications, IT, or related field (preferred but not required).
• Proven experience as an SEO Specialist or similar role.
• Demonstrable expertise in Google Business Profile optimization and management.
• Proficiency with SEO tools (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs).
• Knowledge of web development basics, including HTML, CSS, and JavaScript, for SEO implementation.
• Strong analytical skills to interpret data and drive strategic decisions.
• Excellent communication and collaboration skills.
• Certification in SEO or digital marketing is a plus (e.g., HubSpot, Google Analytics Certified).

Desired Skills

• Familiarity with local SEO techniques and strategies.
• Ability to manage multiple projects efficiently and meet deadlines.
• Creative problem-solving and critical thinking skills.