Senior SEO Specialist

The Recruiter; Philippines; Remote; PHP 600,000 - 1,200,000; Full time

Job summary

The Recruiter is seeking a Senior SEO Specialist / SEO Campaign Lead to own high-priority client campaigns. You will diagnose opportunities, set strategy, prioritize work, direct implementation, and measure results in collaboration with development and content teams.

Responsibilities include conducting technical audits, building SEO roadmaps, leading link-building and content strategies, and delivering monthly performance reports. This role is remote and requires strong English communication.

Qualifications

• 5+ years of hands-on SEO experience with independent campaign leadership.
• Proven SEO strategy ownership beyond task execution.
• Advanced technical SEO knowledge incl. Core Web Vitals & structured data.
• Strong on-page SEO and content strategy skills.
• Legitimate link-building track record with measurable business value.
• Experience directing developers and QA for SEO implementations.
• Familiarity with WordPress/Wix/Shopify CMS.

Responsibilities

• Develop SEO roadmaps based on business objectives and search demand.
• Set monthly/quarterly priorities and identify high-impact opportunities.
• Conduct technical SEO audits and manage issue register.
• Direct developers with clear specs and QA for SEO work.
• Perform advanced keyword, SERP, and competitor research.
• Optimize pages and develop content strategies for on-site SEO.
• Implement Local SEO for multi-location businesses including Google Business Profile.
• Develop authority-building opportunities and conduct outreach.
• Measure SEO performance with analytics and explain results clearly.
• Provide monthly performance reporting and client updates.

Skills

SEO strategy leadership

Technical SEO

On-page & content strategy

Link-building track record

Analytics proficiency

CMS knowledge (WordPress/Wix/Shopify)

English communication

Tools

Google Search Console

GA4

Ahrefs/SEMrush

Screaming Frog

Google Business Profile

Job description

Client Overview

This role is with a results-focused SEO agency dedicated to helping local and national businesses enhance qualified organic traffic, leads, and revenue through search engine optimization.

Role Summary

The Senior SEO Specialist / SEO Campaign Lead will be responsible for taking ownership of high-priority client campaigns. This role involves diagnosing opportunities, setting strategy, prioritizing work, directing implementation, measuring results, and adjusting campaigns based on data, working directly with development and content resources to drive SEO outcomes.

Key Responsibilities

• Develop SEO roadmaps based on business objectives, competitive opportunities, technical constraints, and search demand.
• Build and manage monthly and quarterly priorities, identifying high-impact opportunities.
• Perform comprehensive technical SEO audits and maintain a prioritized issue register.
• Direct development resources on SEO-related work, including writing clear technical specifications and QA.
• Conduct advanced keyword, SERP, and competitor research.
• Optimize existing pages and develop strategies for new ones, focusing on on-page SEO and content strategy.
• Understand and implement Local SEO strategies for multi-location businesses, including Google Business Profile optimization.
• Develop sustainable authority-building opportunities and conduct personalized outreach.
• Accurately measure SEO performance using various analytical tools, distinguishing between different performance factors.
• Provide monthly performance reporting, mid-month updates, and client communication, explaining sophisticated SEO issues clearly.

Required Qualifications

• 5+ years of hands-on SEO experience, with significant experience independently leading campaigns.
• Proven experience owning SEO strategy rather than only executing assigned tasks.
• Advanced technical SEO knowledge, including diagnosing crawling/indexation issues, canonicalization, redirects, site architecture, Core Web Vitals, and structured data.
• Strong on-page SEO and search-intent analysis capabilities.
• Demonstrated experience improving organic performance for competitive commercial queries.
• Experience directing developers, writing clear technical specifications, and QAing implementations.
• Experience creating SEO content strategies and briefs.
• A legitimate link-acquisition track record, focusing on relevance, legitimacy, and business value.
• Advanced proficiency in Google Search Console, GA4, Ahrefs and/or Semrush, Screaming Frog, Google Business Profile, and rank-tracking platforms.
• Experience with WordPress, Wix, Shopify, or other common CMS platforms.

Soft Skills & Attributes

• Strong analytical and diagnostic skills.
• Excellent organization and project ownership.
• Strong written and spoken English.
• Ability to make strategic decisions and defend them with evidence.
• Comfort in explaining sophisticated SEO issues to clients without jargon.
• Ability to keep campaigns moving without constant direction from management.

Compensation

Competitive package

Location & Work Arrangement

Remote