Senior Influencer Marketing Strategist

Project One Studios; Taguig; On-site; PHP 781,200 - 1,004,400; Full time

Job summary

A leading marketing firm in Metro Manila is seeking a Senior KOL Specialist to lead influencer strategies that enhance brand visibility and drive sales. This role includes managing KOL relationships, overseeing campaign execution, and mentoring junior team members. The ideal candidate should have a strong background in influencer marketing and excellent negotiation skills. The position offers competitive benefits in a dynamic environment.

Responsibilities

• Develop and execute strategic KOL/influencer marketing plans.
• Oversee end-to-end influencer campaigns including briefings and content direction.
• Lead, mentor, and train junior specialists and assistants.
• Monitor campaign KPIs like engagement and ROI.
• Negotiate rates and manage the KOL budget.

Job description

A leading marketing firm in Metro Manila is seeking a Senior KOL Specialist to lead influencer strategies that enhance brand visibility and drive sales. This role includes managing KOL relationships, overseeing campaign execution, and mentoring junior team members. The ideal candidate should have a strong background in influencer marketing and excellent negotiation skills. The position offers competitive benefits in a dynamic environment.