Senior Content Strategist

M-Commerce Corporation; Taguig; On-site; PHP 240,000 - 360,000; Full time

Job summary

M-Commerce Corporation in Taguig, Philippines is seeking a content specialist to conceptualize ideas and translate client briefs into authentic, original short-form videos. You will craft creative directions for creators, refine scripts and storylines, and analyze performance metrics to improve future campaigns.

The role requires strong storytelling, cultural insights into Filipino audiences, and the ability to cut through feed clutter with engaging brand messaging.

Qualifications

• Creativity and storytelling
• Content strategy
• Script analysis

Responsibilities

• Conceptualize ideas designed specifically for the mechanics, language, and pacing of short-form video platforms.
• Draft creative directions that empower creators and influencers to execute authentically.
• Review closely and refine creator scripts, hooks, visual storylines, and narrative arcs to optimize viewer retention and conversion.
• Analyze content-performance metrics, watch-time, hook retention rates, and engagement data to continuously refine future campaigns.
• Translate complex client briefs into distinct, highly original content that is able to cut through feed clutter.
• Uncover nuance in Filipino consumer tensions, subcultures, and local humor to make brand messaging culturally relevant and relatable.

Job description

• Conceptualize ideas designed specifically for the mechanics, language, and pacing of short-form video platforms.
• Draft creative directions that empower creators and influencers to execute authentically.
• Review closely and refine creator scripts, hooks, visual storylines, and narrative arcs to optimize viewer retention and conversion.
• Analyze content-performance metrics, watch-time, hook retention rates, and engagement data to continuously refine future campaigns.
• Translate complex client briefs into distinct, highly original content that is able to cut through feed clutter.
• Uncover nuance in Filipino consumer tensions, subcultures, and local humor to make brand messaging culturally relevant and relatable.