Senior B2B Content Writer (Hybrid, AI‑Driven)

2X; Pasig; Hybrid; PHP 900,000 - 1,300,000; Full time

Job summary

2X is seeking a Senior Writer to partner with international clients and produce high-quality B2B content for digital campaigns. You will manage client relationships and collaborate with a cross-functional team of creatives to deliver multi-platform content and campaigns.

Experience in B2B marketing is preferred but not mandatory. The role requires strong research, editorial skills, and the ability to translate complex concepts into clear messaging for global technology audiences.

Qualifications

• 7–10 years of professional writing experience (published articles and long-form writing)
• Bachelor’s degree in related fields
• Clear, concise, conversational, and factually accurate writing
• Ability to translate complex concepts into memorable content
• Experience in content marketing and demand generation
• Hybrid onsite twice a week; US night shifts in the Philippines

Responsibilities

• Develop, research, and produce high-quality B2B content including ad copy, blogs, white papers, digital campaigns, video scripts, and other collateral for lead generation
• Audit client content libraries and recommend assets across TOFU, MOFU, and BOFU in line with objectives
• Communicate with CEOs, CMOs, and other leaders to understand their interests and messaging
• Develop digital content marketing strategy for global technology businesses, including personas and brand voice
• Clarify requirements and KPIs with clients and establish content operations procedures
• Coordinate priorities and identify dependencies or risks to delivery
• Collaborate with Design/UIX/Video/Campaigns/Data to improve campaigns
• Train/mentor junior writers
• Continuous research and learning on content marketing best practices

Skills

7–10 years writing experience

Creative writing

Content marketing

B2B marketing

Demand generation

Education

Bachelor's degree in relevant field

Job description

2X is seeking a Senior Writer to partner with international clients and produce high-quality B2B content for digital campaigns. You will manage client relationships and collaborate with a cross-functional team of creatives to deliver multi-platform content and campaigns.

Experience in B2B marketing is preferred but not mandatory. The role requires strong research, editorial skills, and the ability to translate complex concepts into clear messaging for global technology audiences.