Remote Marketing Specialist- Social Media Growth & Strategy

Remote Raven; Philippines; Remote; PHP 433,000 - 692,000; Full time

Job summary

Remote Raven is seeking a Marketing Specialist to manage social media across Instagram, Facebook, Substack, LinkedIn, and TikTok, with a hands-on, ideas-led approach. You will craft content, maintain calendars, and grow brand voice across a B2B and B2C portfolio.

You’ll partner with Marketing Manager to bring trend-driven insights, design engaging visuals with Canva, edit video with CapCut, and help launch a new TikTok channel. This role emphasizes strategic growth and creative initiative.

Qualifications

• Proven experience in social media marketing across Instagram, Facebook, and LinkedIn.
• Hands-on Canva for graphic design and content creation.
• CapCut or similar short-form video editing tool proficiency.
• Strong understanding of platform formats, algorithms, and best practices.
• Experience creating or managing content on TikTok or TikTok strategy.
• Experience with Substack or similar newsletter platforms.
• Genuine creative sensibility; content looks intentional, not templated.
• Proactive communicator who brings ideas forward without prompting.
• Organized to manage calendars and posting across multiple brands.

Responsibilities

• Own day-to-day social media activity across multiple platforms for B2B and B2C brands.
• Plan, create, schedule, and publish content with brand-specific tone and consistency.
• Manage content calendars across brands to avoid gaps and missed deadlines.
• Adapt messaging per platform and audience (TikTok vs LinkedIn).
• Support launch and growth of a new TikTok channel and define voice and cadence.

Skills

Social media marketing

Platform understanding

Content creation

Proactive communication

Organization

Tools

Canva

CapCut

Substack

Job description

Remote Raven is seeking a Marketing Specialist to manage social media across Instagram, Facebook, Substack, LinkedIn, and TikTok, with a hands-on, ideas-led approach. You will craft content, maintain calendars, and grow brand voice across a B2B and B2C portfolio.

You’ll partner with Marketing Manager to bring trend-driven insights, design engaging visuals with Canva, edit video with CapCut, and help launch a new TikTok channel. This role emphasizes strategic growth and creative initiative.