Product Commercialization Manager

RELX International Enterprise HK Limited; Manila; On-site; PHP 1,200,000 - 1,800,000; Full time

Job summary

RELX International Enterprise HK Limited in Manila seeks a seasoned go-to-market and new product launch professional to coordinate end-to-end launches for the Philippine market. You will align R&D, production, and sales across teams to ensure we capitalize on market windows.

Responsibilities include cross-border collaboration between Shenzhen and Manila, onboarding high-quality manufacturers, and delivering data-driven insights to support revenue growth and product-market fit.

Qualifications

• Bachelor's degree or above (full-time).
• 3-5 years in GTM, product management, or launches.
• Background in e-vapor/e-cigarettes or global consumer hardware preferred.
• Experience managing cross-border launches across SEA.
• Good English reading and writing; able to draft specs and align with teams.

Responsibilities

• Coordinate end-to-end launch schedules for new products targeting the Philippine market.
• Align production, R&D, and sales to capitalize on market windows.
• Identify and onboard high-quality third-party manufacturers (OEM/ODM).
• Establish onboarding assessments, progress tracking, and communication.
• Scan competitor and trend insights to inform strategies in the product matrix.
• Eliminate information silos between Shenzhen hub and Manila frontline market.

Skills

Go-to-market

Product management

End-to-end launches

Cross-border collaboration

Data consciousness

English proficiency

Education

Bachelor's degree or above

Tools

Project collaboration tools

Job description

Digital New Product Launch (NPD): Coordinate the end-to-end launch schedule for new products targeting the Philippine market. Align production, R&D, and sales teams to ensure we precisely capitalize on market windows.

Data-Driven Supplier Management: Identify and onboard high-quality third-party manufacturers (OEM/ODM). Establish standardized mechanisms for vendor onboarding assessments, progress tracking, and production efficiency communication.

Intelligent Competitor & Trend Insights: Scan the competitive landscape, flavor evolution, and hardware/software upgrade trends in the Philippine market to deliver high-value strategies that complete and optimize our product matrix.

Cross-Border Agile Collaboration: Eliminate information silos between the Shenzhen manufacturing hub and the Manila frontline market by establishing standardized online mechanisms for requirement alignment and delivery.

Business Outcome Closed-Loop: Ensure that the launch cadence and product-market fit directly drive and support revenue growth targets.

Qualifications & Requirements

Education: Bachelor's degree or above (full-time).

Experience: 3-5 years of experience in GTM, product management, or new product launches. A background in e-vapor, e-cigarettes, or global consumer hardware is highly preferred.

Launch Expertise: Proven track record of managing end-to-end cross-border new product launches. Experience in the Southeast Asia market (especially the Philippines) is a strong plus.

Technical & Market Acumen: Familiar with product hardware specifications and the logic of localized flavor matching. Capable of seamlessly translating market demands into actionable development metrics.

Language Skills: Good working proficiency in English (reading and writing). Must be able to independently draft product specifications, review partnership terms, and align with international teams.

Tool & Risk Management: Strong data consciousness. Adept at leveraging project collaboration tools and automated methods to control R&D and delivery deadline risks.

Working Style: High sense of ownership; able to rapidly drive projects forward and bring them to closure within a matrix organization.