Marketing Supervisor

WalterMart Supermarket, Inc.; Philippines; On-site; PHP 480,000 - 720,000; Full time

Benefits offered by this job

Company Christmas gift

Company events

Employee discount

On-site parking

Opportunities for promotion

Paid training

Pay raise

Promotion to permanent employee

Job summary

WalterMart Supermarket, Inc. is seeking a Digital Marketing Supervisor to plan, execute, and monitor digital initiatives that strengthen brand awareness, engage customers, and support business goals.

The role oversees campaigns across online channels and coordinates with internal teams and partners to deliver on time. You will analyze performance metrics, manage budgets, ensure consistent branding, and prepare management reports.

Qualifications

• Bachelor’s degree in Marketing, Advertising, Communications, or related field.
• 3–5 years of digital marketing experience, preferably in retail or consumer brands.
• Strong knowledge of social media marketing, paid ads, content marketing, and analytics.
• Experience coordinating with agencies or partners is an advantage.
• Excellent project management and ability to manage multiple campaigns.

Responsibilities

• Develop and execute digital marketing campaigns aligned with business goals.
• Manage and monitor digital channels including social media and paid ads.
• Create strategies to boost brand awareness, engagement, traffic, and conversions.
• Analyze campaign performance and metrics to identify improvement opportunities.
• Manage digital advertising budgets and optimize campaigns by priority.
• Coordinate development of digital content and assets.
• Track trends and competitive activity; report insights to management.
• Ensure campaigns maintain consistent branding and messaging.

Skills

Social media marketing

Paid advertising

Content marketing

Digital analytics

Campaign management

Vendor coordination

Project management

Education

Bachelor's degree in Marketing/Advertising/Communications

Tools

Google Analytics

Facebook Ads Manager

Google Ads

Job description

Job Type: Full-Time

Work Setup: On-site

Job Summary

The Digital Marketing Supervisor is responsible for planning, executing, and monitoring digital marketing initiatives that strengthen brand awareness, drive customer engagement, and support business objectives.

The role oversees digital campaigns across various online channels, analyzes campaign performance and customer insights, coordinates with internal teams and external partners, and ensures that digital marketing activities are delivered effectively and on time.

Key Responsibilities

• Develop and execute digital marketing campaigns aligned with overall marketing and business objectives.
• Manage and monitor digital channels, including social media, paid digital advertising, website initiatives, and other online platforms.
• Develop campaign strategies to increase brand awareness, customer engagement, traffic, and conversions.
• Monitor campaign performance and analyze key digital marketing metrics to identify opportunities for improvement.
• Manage digital advertising budgets and optimize campaigns based on performance and business priorities.
• Coordinate the development of digital content, promotional materials, and campaign assets.
• Monitor digital trends, competitor activities, customer behavior, and emerging platforms.
• Prepare regular digital marketing performance reports and recommendations for management.
• Ensure that digital campaigns maintain consistent branding and messaging.

Qualifications

• Bachelor's degree in Marketing, Advertising, Communications, Business Administration, or a related field.
• At least 3–5 years of relevant experience in digital marketing, preferably with experience handling campaigns in retail, FMCG, e-commerce, consumer brands, or related industries.
• Strong knowledge of social media marketing, paid advertising, content marketing, and digital campaign management.
• Familiarity with digital analytics and performance measurement tools.
• Experience coordinating with advertising agencies, digital partners, or third-party suppliers is an advantage.
• Strong project management and organizational skills with the ability to handle multiple campaigns and deadlines.
• Creative, commercially aware, results-oriented, and updated on digital marketing trends.

Benefits

• Company Christmas gift
• Company events
• Employee discount
• On-site parking
• Opportunities for promotion
• Paid training
• Pay raise
• Promotion to permanent employee

Work Location: In person