Marketing Specialist

WellPro Biomedical, Inc.; Pasig; On-site; PHP 360,000 - 600,000; Full time

Benefits offered by this job

Performance incentives

Product allowance

Creative ownership

Growth opportunities

Job summary

WellPro Biomedical, Inc. is seeking a skilled video ads creator in the Philippines to shoot and edit short-form content for Meta, TikTok, and marketplaces. You will craft hooks, product demos, and UGC‑style videos while monitoring performance to scale winning creatives.

The role requires at least 2 years of experience in ecommerce video production, a strong portfolio, and CapCut proficiency. Fluency in English and Filipino with strong copywriting for ads is essential.

Qualifications

• 2+ years of experience creating video content for ecommerce or consumer brands.
• Portfolio required showing proven video creatives that converted.
• Strong CapCut editing skills and ability to shoot product lifestyle video with a phone.

Responsibilities

• Shoot and edit short-form video ads for Meta, TikTok, and marketplace campaigns.
• Produce high-converting video creatives — hooks, product demos, UGC-style content, testimonials.
• Edit in CapCut with captions, transitions, sound, and pacing built for retention.
• Write ad copy, hooks, and captions that drive clicks and sales.
• Test multiple creative angles and iterate based on performance.
• Track creative performance (CTR, ROAS, thumb-stop rate) and double down on winners.
• Maintain a steady output of fresh video creatives to prevent ad fatigue.
• Keep all product claims compliant with PH FDA guidelines.

Skills

Video content creation

Copywriting for ads

Analytics reading of performance data

Bilingual: English & Filipino

Phone-based shooting

Education

Bachelor’s degree in Marketing, Communications, Multimedia Arts, or related field

Tools

CapCut

Job description

Create high‑impact video ads and social creatives that drive sales. You’ll shoot, edit, and optimize short‑form content for Meta, TikTok, and marketplaces — crafting strong hooks, product demos, and UGC‑style videos while tracking performance to scale winning creatives.

Responsibilities

• Shoot and edit short‑form video ads for Meta, TikTok, and marketplace campaigns
• Produce high‑converting video creatives — hooks, product demos, UGC‑style content, testimonials
• Edit in CapCut with captions, transitions, sound, and pacing built for retention
• Write ad copy, hooks, and captions that drive clicks and sales
• Test multiple creative angles and iterate based on what performs
• Track creative performance (CTR, ROAS, thumb‑stop rate) and double down on winners
• Maintain a steady output of fresh video creatives to prevent ad fatigue
• Keep all product claims compliant with PH FDA guidelines

Requirements

• At least 2 years of experience creating video content or ad creatives for e‑commerce or consumer brands
• Proven track record of video creatives that converted — portfolio required
• Strong CapCut editing skills
• Comfortable shooting product and lifestyle video (phone‑based shooting is fine)
• Strong copywriting for ads and social — English and Filipino
• Understands ad metrics and can read performance data
• Experience with Meta Ads Manager or TikTok Ads Manager is a plus
• Interest in health, wellness, or beauty products preferred
• Bachelor’s degree in Marketing, Communications, Multimedia Arts, or related field

What we offer

• Competitive salary with performance incentives
• Product allowance and employee discounts
• Creative ownership — your work goes live fast and you see the results
• Small, fast‑moving team with room to grow