Marketing Manager: Events, Campaigns & Partnerships

SM Supermalls; Tuguegarao; On-site; PHP 900,000 - 1,200,000; Full time

Job summary

SM Supermalls in Tuguegarao is seeking a Marketing Manager to design, develop, implement and monitor advertising and marketing strategies that increase customer traffic and sales based on market research and an understanding of the mall’s customer base.

You will lead mall events and campaigns, coordinate across creatives, media and suppliers, build partnerships with tenants and brands, and ensure compliance and documentation accuracy in marketing policies and processes.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• At least five (5) years of managerial experience in Marketing, Events Management, and Advertising.
• Strong communication, analytical, and presentation skills.
• Proficiency in MS Office, experience in graphic design is an advantage.

Responsibilities

• Execute mall events and campaigns to drive customer engagement, tenant promotion, and increased mall traffic.
• Implement advertising initiatives across multiple channels, coordinating with creatives, media, and suppliers.
• Build and maintain partnerships with tenants, brands, and third-party collaborators to strengthen marketing efforts.
• Ensure compliance and documentation accuracy in marketing policies, processes, and task management.
• Pursue continuous learning and talent development through training, career initiatives, and knowledge sharing.

Skills

Strong communication

Analytical skills

Presentation skills

MS Office

Graphic design experience

Education

Bachelor’s degree in Marketing, Business Administration, or a related field

Job description

SM Supermalls in Tuguegarao is seeking a Marketing Manager to design, develop, implement and monitor advertising and marketing strategies that increase customer traffic and sales based on market research and an understanding of the mall’s customer base.

You will lead mall events and campaigns, coordinate across creatives, media and suppliers, build partnerships with tenants and brands, and ensure compliance and documentation accuracy in marketing policies and processes.