Marketing and Communications Officer

Ardenhills Suites; Manila; On-site; PHP 279,000 - 390,600; Full time

Benefits offered by this job

Performance Bonus

Paid Holidays

Job summary

A leading hospitality establishment in Metro Manila is seeking a Marketing Officer to enhance brand awareness and drive revenue growth. You will manage social media channels, execute marketing campaigns, and analyze competitor trends. The ideal candidate has a Bachelor’s degree and 1-3 years of relevant experience, along with skills in content creation and proficiency in digital marketing tools. Join a vibrant team focused on guest engagement and promotional strategies.

Qualifications

• 1–3 years of experience in marketing, preferably in hospitality or restaurant industry.
• Proficiency in social media management and digital marketing tools is essential.
• Strong communication and project management skills are necessary.

Responsibilities

• Manage and maintain all social media platforms ensuring consistent brand voice.
• Develop and implement marketing strategies to boost sales.
• Conduct market research to analyze competitor activities.

Skills

Social media management

Content creation

Digital marketing tools

Communication skills

Organizational skills

Project management

Education

Bachelor’s degree in Marketing, Communications, Hospitality Management, or related field

Job description

On-site - Manila 1-3 Yrs Exp Bachelor Full-time

Employee Recognition and Rewards

• Performance Bonus

Government Mandated Benefits

• Paid Holidays

A Marketing Officer in the hotel and restaurant industry drives brand awareness, guest engagement, and revenue growth by executing marketing campaigns, managing social media channels, and monitoring digital performance. Key responsibilities include creating content for social media (Instagram, TikTok), organizing promotional events, collaborating with sales teams to increase foot traffic and bookings, and analyzing competitor trends to optimize marketing strategies.

Key Responsibilities

• Manage and maintain all social media platforms (Facebook, Instagram, TikTok) for the hotel or restaurant, ensuring consistent brand voice. Plan, create, and schedule engaging content to increase follower growth and engagement.
• Develop and implement online and offline marketing strategies, promotions, and special events to boost sales.
• Prepare and coordinate marketing materials, including photoshoots, videos, and collateral, for food, beverage, and accommodation offers.
• Conduct market research to analyze competitor activity, identify market trends, and identify new opportunities for growth.
• Monitor and respond to online feedback, reviews, and inquiries to improve customer satisfaction and reputation.
• Track social media metrics and prepare campaign reports, ensuring budget compliance and ROI tracking.

Qualifications

• Education: Bachelor’s degree in Marketing, Communications, Hospitality Management, or a related field.
• Experience: 1–3 years of experience in marketing, preferably within the hospitality, hotel, or restaurant industry.
• Skills: Proficiency in social media management, content creation, and digital marketing tools.
• Competencies: Strong communication, organizational, and project management skills with a creative, detail-oriented mindset.

Common Job Functions & Focus

• Focuses on room bookings, event sales, and driving traffic to in-house restaurants/spa.
• Focuses on menu promotions, social media engagement, and high-turnover marketing.
• Social media engagement rates, conversion rates, website traffic, and revenue growth per outlet.