Market Researcher

King Cebu Properties; Bacolod; On-site; PHP 279,000 - 502,000; Full time

Job summary

King Cebu Properties is seeking a market research professional to identify investment opportunities and potential locations. You will conduct market research and feasibility studies for residential and commercial developments, gathering data on trends, prices, rents, and demand.

You will monitor competitors' projects and pricing, perform surveys and interviews to understand buyer preferences, and prepare comparative market analyses to guide strategic decisions.

Qualifications

• Background in the real estate business and industry.
• Knowledgeable in research tools and Power BI.
• Strong analytical, critical-thinking, and problem-solving skills.
• Willingness to conduct field research, property visits, and competitor assessments when necessary.

Responsibilities

• Conduct market research and feasibility studies to identify potential locations, property developments, and investment opportunities.
• Gather and analyze data on real estate market trends, property prices, rental rates, supply and demand, and buyer preferences.
• Monitor competitors’ projects, pricing strategies, promotional activities, payment schemes, and market positioning.
• Conduct surveys, interviews, and other research activities to understand customer needs, purchasing behavior, and target market profiles.
• Prepare comparative market analyses of residential, commercial, and other property developments within target locations.

Skills

Analytical thinking

Critical thinking

Problem-solving

Field research

Tools

Power BI

Job description

• Conduct market research and feasibility studies to identify potential locations, property developments, and investment opportunities.
• Gather and analyze data on real estate market trends, property prices, rental rates, supply and demand, and buyer preferences.
• Monitor competitors’ projects, pricing strategies, promotional activities, payment schemes, and market positioning.
• Conduct surveys, interviews, and other research activities to understand customer needs, purchasing behavior, and target market profiles.
• Prepare comparative market analyses of residential, commercial, and other property developments within target locations.

Job Qualifications:

• Has background in the real estate business and industry
• Knowledgeable in research tools and Power BI
• Strong analytical, critical-thinking, and problem-solving skills
• Willingness to conduct field research, property visits, and competitor assessments when necessary