We are looking for a talented Email Marketing Manager. Your main duties include running email marketing campaigns end-to-end and managing email databases. Your role is to reach customers through email campaigns and inform them about new products and events.
Ultimately, you should be able to promote our brand and ensure our customers stay in touch with our company updates.
ROLES & RESPONSIBILITIES:
- Creating and Monitoring Email Marketing Campaigns to Promote Products or Services.
- Ensure the design and layout of emails are optimized, user and mobile-friendly.
- Build engagement with our customers or subscribers.
- Determines target audience, devises campaigns and launches email campaigns to create buzz or generate leads for the business
- Ensure the marketing message is conveyed clearly and delivered properly to prospects.
- Should have hands-on experience in data mining.
- Ensure messages are sent in the proper form and template
- Develop a personalization strategy
- Include specific graphics, incentives and detailed descriptions.
- Create a database of emails for lead generation
- Proofreading key messaging in and out of email templates.
- Identify the target audience and grow the email list.
- Following up on emails.
REQUIREMENTS:
- Must be a graduate.
- Minimum of 3 years' email marketing experience in a digital marketing agency.
- Hands-on experience with email marketing tools i.e. Mailchimp, Hubspot, Zoho etc.
- Knowledge of email standard methodologies and compliance rules including GDPR and CAN-SPAM laws.
- Hands-on experience with HTML and content management system
- Proficiency in marketing automation technology
- Knowledge of SEO/SEM and Google Analytics
- Familiarity with analytical and database tools
- Must have Strong communication skills.
BENEFITS:
- Competitive salary package commensurate with skills and experience.
- Opportunities for professional development and training to foster continuous growth.
- Collaborative and supportive work environment that values innovation and creativity.
- Flexible work timings, 5-day work week, yearly appraisals, and refreshing breaks for work-life balance.
We’ll manage your Brand while you are away (& back)