Loyalty Program Manager

HSH Group / The Peninsula Hong Kong; Makati; On-site; PHP 400,000 - 600,000; Full time

Job summary

A luxury hotel chain in Makati is seeking a passionate individual for loyalty program management. The role requires strong experience in loyalty initiatives, guest experience principles, and collaboration with multiple departments. Applicants should possess a relevant degree and over 5 years of experience in the hospitality sector. This position offers the opportunity to enhance guest loyalty and drive brand connection.

Qualifications

• Bachelor’s degree in Hospitality Management, Marketing, Business Administration, or related field.
• 5+ years of experience in loyalty program management, preferably in the hotel or hospitality industry.
• Strong understanding of guest experience principles and hotel operations.
• Proficiency in CRM systems, loyalty platforms, and data analytics tools.
• Excellent communication, project management, and stakeholder collaboration skills.

Responsibilities

• Design and roll out loyalty initiatives that enhance the guest experience.
• Develop tiered rewards and exclusive perks to drive repeat bookings.
• Stay informed on competitor programs and industry trends.
• Oversee daily program operations from sign-ups to redemptions.
• Work closely with various departments to ensure program integration.

Job description

We are looking for an individual who is passionate about growing guest loyalty by leading and improving the hotel’s rewards program. This role focuses on strategy, execution, and ongoing enhancements to create great value for guests while boosting revenue and brand connection.

Key accountabilities

• Design and roll out loyalty initiatives that reflect the hotel’s brand and enhance the guest experience.
• Develop tiered rewards and exclusive perks to drive repeat bookings and brand loyalty.
• Stay on top of competitor programs and industry trends to keep our offering competitive.
• Oversee daily program operations from member sign-ups to points tracking and redemptions.
• Work closely with Operations, Rooms, Reservations, and Sales and Marketing to ensure smooth program integration.

General Requirements

• Bachelor’s degree in Hospitality Management, Marketing, Business Administration, or related field.
• 5+ years of experience in loyalty program management, preferably in the hotel or hospitality industry.
• Strong understanding of guest experience principles and hotel operations.
• Proficiency in CRM systems, loyalty platforms, and data analytics tools.
• Excellent communication, project management, and stakeholder collaboration skills.

We are delighted to receive your resume for further consideration. We anticipate a large number of applications and will communicate directly with suitable qualified applicants.

The Peninsula Manila

Located in Makati City's bustling business district, The Peninsula Manila has epitomised luxury and sophistication in the Philippines for over 40 years. Known as the 'Jewel in the Capital’s Crown,' it offers elegant rooms, renowned Filipino hospitality, and a stunning lobby. The hotel features award-winning dining, a top-rated bar, a fitness center, and a retail arcade. Recognised as "The Best Business Hotel in Manila" by readers of Business Traveller Asia-Pacific, “The Best Premium Hotel in the Philippines” by Trip.com. It also holds a spot in the Michelin Guide 2024.

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