Junior Strategist / Copywriter

MarketConnect Inc; Taguig; Hybrid; PHP 334,800 - 558,000; Full time

Job summary

A leading marketing agency in Taguig is seeking a skilled Copywriter to develop creative ideas and write persuasive content across various formats including advertising, digital, and social media. Applicants should have advanced proficiency in both English and Filipino, with a strong portfolio showcasing relevant projects. This hybrid position requires 1-3 years of experience and offers the opportunity to work in a dynamic environment.

Qualifications

• Strong portfolio of copywriting projects in advertising, marketing, or branding.
• Experience in agency or in-house marketing environments is a plus.
• Ability to work across multiple formats including print, digital, and social media.

Responsibilities

• Develops creative ideas and concepts in partnership with the Art Director.
• Writes clear, persuasive, original copy and monitors campaign effectiveness.
• Handles multiple campaigns at once under tight deadlines.

Skills

Advanced written proficiency in English

Advanced written proficiency in Filipino

Creative writing

Proficient in written communication skills

Ability to work under pressure

Education

Bachelor's degree

Job description

Overview

Hybrid - Taguig 1-3 Yrs Exp Bachelor Full-time

Responsibilities

• Works with Account Managers in interpreting client briefs;
• Develops creative ideas and concepts, often in partnership with the Art Director and the Account Manager;
• Drafts the Communication Strategy including project story and background;
• Presents ideas to colleagues and clients;
• Studies the clients' products and services, its target audience and their competitors' activities;
• Writes clear, persuasive, original copy;
• Provides recommendations of relevant media channels;
• Proofreads copy to check spelling and grammar especially Final Artworks;
• Amends, revises or redevelops adverts or campaigns in response to feedback from the creative director, account team or clients;
• Oversees campaigns through the production stage to final artwork;
• Works on several campaigns at once, sometimes under pressure and often on tight deadlines;
• Keeps up to date knowledge of popular culture and trends for continuous campaign innovation;
• Monitors the effectiveness of advertising campaigns;
• Creating copy-based content for social channels and other digital materials;
• Responsible for all copy-based outputs regardless of material's nature and format;
• Proficient in written communication skill;
• Advanced knowledge in written Filipino and English, and both languages' basic principles;
• Proven track record: A strong portfolio showcasing successful copywriting projects, particularly in areas like advertising, marketing, or branding;
• Industry knowledge: Experience in relevant industries or domains can provide a deep understanding of target audiences and their needs;
• Agency or in-house experience: Working in an agency or in-house marketing team can offer valuable insights into the collaborative nature of copywriting projects;
• Experience with various formats: Proficiency in writing for different formats, such as print, digital, social media, and video scripts.

Qualifications

• English language: Advanced written proficiency in English;
• Filipino language: Advanced written proficiency in Filipino;
• Strong portfolio of copywriting projects in advertising, marketing, or branding;
• Ability to work across multiple formats (print, digital, social media, video scripts);
• Experience in agency or in-house marketing environments is a plus.

Working Location

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