Growth Marketing Specialist

Italpinas Development Corporation; Makati; On-site; PHP 300,000 - 540,000; Full time

Job summary

Italpinas Development Corporation in Makati is seeking an analytical and creative Digital Marketing professional to oversee and optimize our online brand presence. You will design, execute, and monitor digital campaigns across paid, owned, and earned channels to drive brand awareness, customer acquisition, and engagement.

Collaborating with designers and content creators, you will manage performance marketing on Google Ads, Meta Ads, and LinkedIn, while strengthening organic SEO, content

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related discipline.
• Fresh Graduates are welcome.
• 1 year of hands-on experience managing performance marketing campaigns and organic digital strategies is a plus.
• Mastery of analytics platforms (Google Analytics 4), ad managers (Meta Ads, Google Ads), and SEO tools.
• Hands-on experience with any email automation tools (e.g. HubSpot).
• Strong analytical mindset combined with creative copywriting and design sensibilities.

Responsibilities

• Design and manage performance marketing campaigns across platforms like Google Ads, Meta (Facebook/Instagram), and LinkedIn Ads.
• Oversee organic strategy including Search Engine Optimization (SEO), content marketing, and email marketing automation.
• Collaborate with graphic designers and content creators to produce compelling digital media assets.

Skills

Analytical mindset

Creative copywriting

Design sensibilities

Education

Bachelor’s degree in Marketing/Communications/Business

Tools

Google Analytics 4

Meta Ads

Google Ads

SEO tools

HubSpot

Job description

Italpinas Development Corporation in Makati is seeking an analytical and creative Digital Marketing professional to oversee and optimize our online brand presence. You will design, execute, and monitor digital campaigns across paid, owned, and earned channels to drive brand awareness, customer acquisition, and engagement.

Collaborating with designers and content creators, you will manage performance marketing on Google Ads, Meta Ads, and LinkedIn, while strengthening organic SEO, content