Digital Marketing Lead

Dempsey Resource Management Inc.; Pasig; On-site; PHP 558,000 - 781,200; Full time

Job summary

A digital marketing agency in Pasig is seeking an experienced professional specializing in SEO and content strategy. The ideal candidate has over 5 years of experience in digital marketing, advanced knowledge of SEO tools, and strong project management skills. This role also involves mentoring junior team members and developing effective digital strategies.

Qualifications

• 5+ years in digital marketing, focusing on SEO and analytics.
• Advanced knowledge of SEO tools and PPC management.
• Strong project management and analytical abilities.

Responsibilities

• Develop and execute SEO and content strategies.
• Conduct analytics and optimization for digital campaigns.
• Lead projects and mentor junior team members.

Skills

SEO knowledge

Content strategy

Project management

Google Analytics

PPC campaign management

Tools

Ahrefs

SEMrush

Moz

Google Ads

WordPress

Job description

• SEO & Content Strategy
• Web Development & Technical Support
• Analytics & Optimization
• Project Management & Leadership

• 5+ years in digital marketing, with a focus on SEO, SEM, content strategy, and analytics.
• Advanced knowledge of SEO tools (Ahrefs, SEMrush, Moz), Google Analytics, Google Search Console, and PPC campaign management (Google Ads).
• Experience with CMS (WordPress), basic HTML/CSS, and JavaScript adjustments for website and landing page optimization.
• Strong project management, analytical, and strategic thinking abilities; adept at setting measurable KPIs and tracking campaign performance.
• Willing to work in Ortigas, Pasig.
• Knowledge of web development and design principles, including UX.
• A passion for continuous learning and staying informed on SEO and digital marketing trends.
• Leadership experience or a background in mentoring junior team members in SEO and content practices.