Customer Advisor (Cebu-Mactan Branch)

Security Bank; Cebu City; On-site; PHP 180,000 - 300,000; Full time

Job summary

Security Bank is seeking a Customer Advisor to handle in-house selling, cross-selling of bank products and services, and manage client portfolios to hit targets. Responsibilities include processing new accounts, updating client data, renewals, and timely service delivery in line with bank standards.

The role emphasizes client relationship management, compliance with regulatory guidelines, and ongoing collaboration with branch teams to achieve sales and service objectives.

Qualifications

• Fresh graduate or less than 1 year of experience.
• Bachelor’s/College degree in Business Studies/Administration/Management, Commerce, Economics, Finance/Accountancy/Banking, Marketing.
• Not Applicable – Certification/Professional License.
• Fields of specialization include Banking and Financial, Corporate Finance/Investment, Sales-Corporate, Sales-Retail, Sales-Financial Services.
• Industries include Banking, Credit Card Companies, Investment Houses.
• Knowledge and Skills: SBC Leadership Framework for ICs (Level 5), Account Opening/Booking, Banking Products, Bank Policies & Procedures, Cross-Selling, Customer Interaction, Sales in Branch Banking, Understanding Customer Needs.

Responsibilities

• Client relationship management: identify needs and cross-sell bank products.
• Assist walk-in customers with product information to meet needs.
• Handle account opening processes and ensure compliance.
• Process transactions and support branch sales goals.
• Maintain documentation and ensure accurate service delivery.

Skills

Client relations

Cross-selling

Needs analysis

Communication

Sales focus

Bank product knowledge

Negotiation

Up-selling

Education

Bachelor's / College degree in Business Studies/Administration/Management, Commerce, Economics, Finance/Accountancy/Banking, Marketing

Job description

3 - 5 Years

Job Description

POSITIONTITLE : CUSTOMERADVISOR
REPORTSTO : BUSINESS MANAGER
DIRECTLYSUPERVISES : N/A
UNIT/ DEPARTMENT : ASSIGNED BRANCH / AREA
DIVISION/GROUP : ASSIGNED REGION / FRANCHISE DISTRIBUTION / BRANCH BANKING GROUP

JOBSUMMARY

The Customer Advisor handles in-house selling , cross-selling of bank products and services, and the managing of account portfolio to achieve targets. He/She processes the opening of new peso / dollar /3rd currency CASA accounts andplacements, updates client’s information, roll-over/renewal,termination, payment of matured placements for all SBC products, and ensures on-time and accurate service delivery in compliance withservice standards of the Bank.

PRINCIPALDUTIES AND RESPONSIBILITIES

Client RelationshipManagement

• Identifies customer needs and nurturesrelationships through marketing calls, recommending and cross-selling bankproducts, services, and alternative channels. Formulates strategies to increasecustomer dealings with the bank.
• Assists walk-in customers by advising them onbank products and services to meet their needs and facilitate their dealingswith the bank

Needs Analysis and SolutionMatching

• Attends to customers’ inquiries and requestsover the counter or via phone to identify and meet customer needs
• Explains and highlights client’s informationas well as important terms and conditions during the account opening process toensure transparency, clarity, and prevent future complaints.

Understanding andApplication of Compliance and Regulatory Guidelines

• Verifies that all necessary account openingdocuments are complete and valid by conducting a detailed review, ensuringcompliance with the Bank’s established policies and procedures.
• Serves as the custodian for duplicate or bankcopies of outstanding Certificates of Time Deposit (CTDs), monitors investmentmaturity dates, provides customers with action recommendations, andcommunicates their instructions to the relevant booking or servicing units.

Quality Orientation

• Handles over-the-counter transactions andrequests per Bank policies to ensure customer service standards are met.
• Processes account opening, placements,roll-over/maturities, termination of TD, UITF and other SBC investment productsin accordance with the policies and procedures set by the Bank to ensurecustomer service standards are met.
• Monitors and reviews targets and performanceof managed and new accounts, implementing promotional and marketing efforts inline with Branch Banking Group objectives and directives.

Governance, Control andRisk Management

• Ensures completeness and accuracy of requiredaccount opening documents for all accounts opened by performing thorough reviewin accordance with the policies and procedures set by the Bank.
• Acts as custodian of duplicate or bank’scopies of outstanding CTDs, tracks investment maturity, advises customers onactions, and relays their instructions to booking/servicing units.
• Serves as a primary co-custodian for the MainVault Door and Cash Safe, responsible for end-of-day cash verification in thevault, following the Bank’s policies and procedures.
• Acts as an alternate custodian forcombinations and keys, ensuring compliance with the Bank’s policies andprocedures.
• Assumes the duties andresponsibilities of a co-approver on over-the-counter transactions (for CA withOfficer Rank) via system and co-sign bank documents: Bank Certification,Manager’s Check (MC) / Demand Drafts (DD), Money Transfer Application Form (MTAF)/Telegraphic Transfer Application Form (TTAF)/ Certificate of Time Deposit(CTD), Confirmation of Purchase (COP) and other internal bank documentsrequiring two Officers up to the delegated limit in accordance to the policiesand procedures set by the Bank

Itis accepted and understood that the employee may perform otherrelated tasks which may be assigned from time to time.

JOBQUALIFICATIONS

Yearsof Work Experience : Fresh graduate / lessthan 1 year of experience

EducationalAttainment/ Requiredcourse (ifapplicable) : Bachelor's / College Degree in BusinessStudies/Administration/Management, Commerce, Economics,Finance/Accountancy/Banking, Marketing

RequiredCertification/Professional License ( if applicable ):Not Applicable

Fieldof Specialization ( if applicable ): Banking and Financial,Corporate Finance/Investment, Sales-Corporate, Sales-Retail,Sales-Financial Services

Industry: Banki ng, Credit Card Companies, Investment Houses

Knowledgeand Skills Requirement

• SBC Leadership Capability Framework for IndividualContributors (Level 5)
• Account Opening/Booking
• Banking Products
• Bank Policies & Procedures
• Cross-Selling
• Customer Interaction
• Sales Function: Branch Banking
• Understanding Customer Needs

Job Snapshot

Updated Date

15-09-2026

Job ID

JOB4887

Location