Copywriter

Salmon Group Ltd; Metro Manila; Remote; PHP 600,000 - 1,200,000; Full time

Benefits offered by this job

Company-provided tools and equipment

Medical insurance support for you and/

Mental health support

22 vacation days + holidays + sickDays

Team-building trips

Job summary

Salmon Group Ltd. is hiring for a senior Filipino-language content role. You will write and tailor marketing, product, and in-app copy in Tagalog and Cebuano, deciding when to translate or rewrite and ensuring language aligns with brand voice.

You will establish a glossary and style guide, own the language decisions, and set quality standards for regional audiences. This role has remote flexibility with Manila-time core hours.

Qualifications

• Native or near-native fluency in Tagalog and Cebuano; Cebuano required from day one.
• Strong English: read briefs and adapt to Filipino.
• 3+ years of professional writing in Tagalog or Cebuano for a company team with published work.
• Strong editorial judgment: evaluate quality and give clear feedback.
• Understanding of how Filipinos use financial products and apps.
• Experience building glossaries, style guides, or tone-of-voice guidelines; familiarity with localization tools and design tools.

Responsibilities

• Write marketing, website, product, and in-app copy in Tagalog and Cebuano; decide when to translate or rewrite and what stays in English.
• Adapt tone for audiences in different regions; Cebuano expansion as product grows.
• Collaborate with Marketing, Content, and Product; take briefs, challenge them, and deliver on schedule.
• Own the quality bar for all Filipino content and improve published material.
• Review Filipino content before publication and develop glossary/style guide.
• Define Salmon's Tagalog and Cebuano voice and build the language framework for a potential team.

Skills

Tagalog fluency

Cebuano fluency

Editorial judgment

Content writing experience

English comprehension

Fintech familiarity

Tools

Lokalise

Phrase

Smartling

Crowdin

Figma

Job description

Remote | UTC+8 | Core collaboration hours: 12:00-6:00 PM Manila Time

Salmon is a technology-driven financial company building a banking and lending platform across Southeast Asia, starting in the Philippines.

We combine global fintech expertise with deep local market knowledge to make financial services simple, accessible, and useful for millions of people across the region.

7M+ app downloads. 2M+ monthly active users. 7,000+ partner stores. US$310M+ raised from leading global investors.

Manila-based, globally distributed, and hybrid-first - our team spans 45+ countries.

If you want to solve complex problems at scale and impact how millions of people access and manage money, come build with us.

Southeast Asia's fintech moment starts here.

About The Role

Salmon's content (marketing, product, and support) is written in English first. Tagalog and Cebuano (Bisaya) versions still depend on ad hoc help. We want to change it, and we're looking for a person who will help us.

You can change that. You will write for our users in their own language: the app, push notifications, ads, and the website. Furthermore, you will own the work from brief to publication and become the team's authority on how Salmon sounds in Tagalog and Cebuano (Bisaya).

This is a senior role. You set the quality bar, build the glossary and your own part of our style guide, and make the calls yourself rather than follow someone else's rulebook.

Done well, it could grow into its own small team.

What You'll Do

• Write marketing, website, product, and in-app copy in Tagalog and Cebuano (Bisaya): the app, push notifications, ads, and the website. You decide when to translate, when to rewrite from scratch, and what stays in English.


• Adapt tone and register for audiences in different regions. Cebuano work grows as the product expands into new regions.


• Work with Marketing, Content, and Product: take briefs, challenge them, and deliver on schedule.

What You'll Own

• Own the quality bar for all Filipino-language content, including improving what is already published.


• Review Filipino-language content before it ships, including as a backup reviewer for other authors.


• Build and own the Filipino-language glossary and your part of the style guide, aligned with brand voice.


• Define how Salmon sounds in Tagalog and Cebuano (Bisaya), and become the team's authority on regional-audience nuance.


• Own the work from brief to publication and make the language calls yourself, rather than follow someone else's rulebook.


• Lay the foundation for a Filipino-language function that could grow into its own small team.

What Makes You a Strong Fit

• Native or near-native fluency in Tagalog and Cebuano (Bisaya). You write in both, not only translate. Cebuano is required from day one.


• Strong English: you read our English briefs and spot what won't work in Filipino.


• 3+ years of professional writing in Tagalog or Cebuano as part of a company team (marketing, content, product, media, or communications), with published work you can walk us through: what you decided and why.


• Strong editorial judgment: you evaluate quality, decide on your own, and give authors clear feedback.


• Understanding of how Filipinos use financial products and apps. We value product intuition as much as language skill.


• Experience building or contributing to glossaries, style guides, or tone-of-voice guidelines, and working experience with localization tools (Lokalise, Phrase, Smartling, or Crowdin) and Figma.

What We Offer

Ownership and flexibility

• Fully remote work with core collaboration hours from 12:00 to 6:00 PM Manila time (UTC+8)


• Company-provided tools and equipment

Health and time off

• Medical insurance support for you and your family through co-funding or reimbursement, depending on your location and subject to policy limits


• Access to an internal mental health support specialist


• 22 vacation days, Philippine public holidays, and 15 sick days

Growth and team experience

• Opportunities to learn and share your expertise through internal expert meetups, external conferences, speaking opportunities, and industry publications


• Company-sponsored trips to Manila to meet and work with your team in person


• High-performing teams can earn a dedicated beach house week in Southeast Asia

We believe strong teams are built by people with different backgrounds, experiences, and points of view. Salmon is an equal opportunity employer, and we make hiring decisions based on skills, experience, and potential.