Content Coordinator

St Trinity Property Group; Davao City; Remote; PHP 400,000 - 600,000; Full time

Job summary

A lifestyle brand in wedding industry is seeking a Creative Content Coordinator to drive engaging content across social media channels. You will create high-performing content, engage with brides and couples, and monitor trends to contribute to a dynamic team environment. Candidates should have a strong understanding of social media, excellent copywriting skills, and experience with content creation tools. Competitive benefits are offered.

Qualifications

• Strong understanding of social media culture, especially TikTok & Instagram.
• Ability to write fast, accurate, and compelling copy.
• Highly proactive; thrives in fast-paced environments.

Responsibilities

• Produce 3–5 daily content pieces for multiple social media platforms.
• Generate daily conversation-starter posts tailored to brides and couples.
• Monitor global wedding media for trends and pitch ideas.

Skills

Understanding of social media culture

Compelling copywriting

Content creation experience

Proactivity in fast-paced environments

Cultural sensitivity

Tools

Canva

CapCut

Instagram Reels

Job description

Content Coordinator – Consumer Conversation Starter
Wedded Wonderland

Role Purpose

The Content Coordinator (Trial) is responsible for driving daily B2B2C content engagement across Wedded Wonderland’s consumer ecosystem. This role centres on sparking conversations, creating high-performing content, and building momentum with brides‑to‑be, couples planning luxury cultural/destination weddings, and our wider audience. This is a hands‑on creative and editorial role designed to test speed, initiative, cultural awareness, and the ability to plug into the Wedded Wonderland brand voice immediately.

Key Objective

• Demonstrate ability to generate daily high‑engagement content for Wedded Wonderland’s consumer platforms.
• Proactively start relevant conversations for brides + couples across social channels.
• Show initiative in idea generation, rapid content creation, copywriting, and staying on top of real‑time wedding trends.
• Integrate seamlessly with the team (Polina, Yash, Nadia, Stephen, etc.) and adapt to Wedded Wonderland’s fast, viral editorial style.

Responsibilities

• 1. Daily Content Creation (Consumer)
  • Produce 3–5 daily content pieces for Instagram (feed, Reels, carousels), TikTok, Facebook, Pinterest, and Stories.
  • Identify viral opportunities using Wedded Wonderland’s 5 R’s: Reshare, Recount, Review, Repurpose, Remix.
  • Use existing brand templates and develop quick‑turn formats that fit WW’s luxury, cultural, destination wedding voice.
• 2. Conversation Starting & Community Insight
  • Generate conversation‑starter posts daily tailored to brides and couples:
    • dilemmas
    • questions
    • “unpopular opinions”
    • planning frustrations
    • viral wedding commentary
    • trends and news reaction
  • Engage with comments and track trending consumer pain points.
• 3. Trend Scanning & Story Angles
  • Monitor TikTok, Instagram, Pinterest and global wedding media for:
    • breaking news
    • celebrity wedding moments
    • micro trends
    • cultural/global wedding shifts
  • Pitch daily ideas to the Content Director for rapid execution.
• 4. Copywriting
  • Write engaging, scroll‑stopping copy for:
    • Carousels
    • Stories
    • TikTok captions
    • Headlines
    • Website article intros (support for Yash)
  • Maintain WW’s consumer tone: warm, fun, inclusive, luxury‑aspirational, culture‑aware.
• 5. Coordination With Team
  • Work closely with:
    • Polina (content posting + editing)
    • Stephen (creative direction when required)
    • Yash (website content integration)
    • Nadia & Layal (concierge insight + trending bride pain points)
  • Ensure content is aligned across platforms and supports concierge and data capture initiatives.
• 6. Support for Consumer Campaigns
  • Assist in daily rollout of:
    • Guides
    • E‑magazines
    • Live editorial moments
    • Contest/giveaway amplification
    • Destination content (microsites, real weddings)
  • Share platform insights to help refine content strategy.

Requirements

• Strong understanding of social media culture, especially TikTok & Instagram.
• Ability to write fast, accurate, and compelling copy.
• Experience in content creation and using tools like Canva, CapCut, Instagram Reels editing.
• Intuitive insight into women’s lifestyle, weddings, and social conversations.
• Highly proactive; thrives in fast‑paced environments.
• Excellent cultural sensitivity and awareness of global wedding nuances.
• Strong visual taste aligned with luxury lifestyle brands.

Benefits

SUCCESS LOOKS LIKE

• By the end of 4 weeks, will have shown:
• A strong instinct for high‑performing consumer content.
• Ability to spark daily conversations and audience engagement.
• Speed and consistency in creating content aligned with Wedded Wonderland’s brand.
• Contribution to viral moments, trend‑led content, and editorial angles.
• Integration into the content team with strong initiative and ownership.