Consulting Senior Analyst – CBI & Brand

NielsenIQ; Pasig; On-site; PHP 720,000 - 1,000,000; Full time

Benefits offered by this job

Flexible working environment

Volunteer time off

Job summary

NIQ is seeking a Consulting Senior Analyst - CBI & Brand (Quantitative) in the Philippines to support end-to-end quantitative research projects, including questionnaire development, data analysis, and client consultations. You will work with Brand Tracking, Usage, Attitude, and Customer Experience studies to generate insights and guide business decisions.

The role emphasizes rigorous data quality checks, collaboration with PM and Ops, and delivering high-quality client reports and dashboards.

Qualifications

• Bachelor's degree in Statistics, Economics, Mathematics, Marketing, Business Analytics, Data Science, Psychology, Market Research, or a related field.
• 2-4 years of relevant experience in Quantitative Research, Analytics, Consulting, or Consumer Insights.
• Strong analytical and problem-solving skills with the ability to interpret large datasets.
• Familiarity with Quantitative Research methodologies including Concept Testing, Brand Health Measurement, Usage & Attitude Studies, Customer Satisfaction, Segmentation, and Tracking Studies.
• Knowledge of statistical analysis and survey research principles.
• Strong English communication skills with the ability to translate data into business insights.
• Proficiency in PowerPoint and Excel; experience with statistical tools such as SPSS, Q, R, Python, SQL, Power BI, Tableau, or similar platforms is an advantage.

Responsibilities

• Support end-to-end delivery of quantitative research studies, including questionnaire development, survey programming coordination, fieldwork briefing, table specs preparation, charting specs preparation, report preparation and data quality checks.
• Oversee project setup including coordination with Project Management and Operations teams.
• Ensure survey execution adheres to project timelines, quality standards, and client requirements.
• Monitor fieldwork progress and identify potential risks related to sample, quotas, or data quality.
• Validate and analyze survey data using statistical and analytical techniques.
• Support interpretation of quantitative findings and contribute to storytelling.
• Conduct secondary research and category analysis to enrich findings as needed.
• Assist in developing client reports, dashboards, presentations, and data visualizations.
• Lead day-to-day project communication with stakeholders to ensure timely communication and high-quality deliverables.
• Proactively consult manager on project issues and seek support as needed.
• Follow NIQ quality standards and best practices in quantitative research execution.
• Support project tracking and workflow coordination.
• Contribute to improvements in analytical tools, reporting templates, automation, and operational processes.

Skills

Analytical thinking

English proficiency

Survey design

Data visualization

Project coordination

Education

Bachelor's degree in Statistics/Economics/Math

Tools

SPSS

R

Python

SQL

Power BI

Tableau

Job description

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding ofconsumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK,bringing together the two industry leaders with unparalleled global reach. With a holistic retail read andthe most comprehensive consumer insights—delivered with advanced analytics through state-of-the‑artplatforms—NIQ delivers the Full View™. NIQ, is an Advent International portfolio company with operations in 100+ markets, covering more than90% of the world’s population. For more information, visit NIQ.com.

Job Description

TheConsulting Senior Analyst - CBI & Brand (Quantitative)supports the delivery of quantitative research projects in thePhilippines, while contributing to broader initiatives across theSEACBI& Brand Customer Success team.

This role plays a key part in executing and delivering high-quality quantitative research, including survey design, data analysis, reporting, and client consultation, to help clients understand consumers, brands, markets, and customer experiences and make data-driven business decisions.

Experience or interest inBrand Tracking,Usage, Attitude and Image Studies,Customer Experience Measurement, Segmentation, Pricing Researchor Shopper Researchis highly valued and contributes to deeper, more strategic insightdevelopment.

Project Execution & Research Support

Support end-to-end delivery of quantitative research studies, including questionnaire development, survey programming coordination,fieldwork briefing,table specs preparation, charting specs preparation, reportpreparationand data quality checks.

Overseeproject setupincludingcoordination withProject Management and Operations teams.

Ensure survey execution adheres to project timelines, quality standards, and client requirements.

Monitor fieldwork progress andidentifypotential risks related tosample, quotas, or data quality.

Data Analysis & Insight Generation

Validateand analyze survey data using statistical and analytical techniques.

Support interpretation of quantitative findings andcontribute to storytelling.

Conduct secondary researchandcategory analysito enrich findingsas needed.

Assistin developing client reports, dashboards, presentations, and data visualizations.

Client & Internal Stakeholder Support

Support the preparation and delivery of client presentations, workshops, and reporting sessions.

Participate in client briefings, project kick-offs,resultspresentations, and debrief discussions.

Lead day-to-day projectcommunication withto ensure timely communication and high-quality deliverables for project stakeholders.

Proactively consult manager onproject issues and seek support as needed.

Quality, Process & OperationalExcellence

Ensure accuracy and integrity of data, analyses, documentation, and project outputs.

Follow NIQ quality standards and best practices in quantitative research execution.

Support project trackingand workflow coordination.

Contribute to improvements in analytical tools, reporting templates, automation, and operational processes.

Maintainan accurateand up-to-date knowledge on research techniques and applications.

Qualifications

Bachelor's degree inStatistics, Economics, Mathematics, Marketing, Business Analytics, Data Science, Psychology, Market Research,ora relatedfield.

2-4 years of relevant experienceworking in a similar positioninQuantitativeResearch,Analytics,Consulting, orConsumerInsights.

Strong analytical and problem-solving skills with the ability to interpret large datasets.

Familiarity withQuantitativeResearch methodologies includingConceptTesting,BrandHealthMeasurement,Usage &AttitudeStudies,CustomerSatisfaction,Segmentation, andTrackingStudies.

Knowledge of statistical analysis and survey research principles.

StrongEnglishcommunication skills with the ability to translate data into business insights.

Proficiencyin PowerPoint and Excel; experiencewith statistical tools such asSPSS, Q, R, Python, SQL, Power BI, Tableau,or similar platforms is an advantage.

Additional Information

• Flexible working environment
• Volunteer time off
• Flexible working environment
• Volunteer time off

NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQ’s principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions, require accommodations, or wish to request human review were permitted by law, please contact your local HR representative. For more information, please visit NIQ’s AI Safety Policies and Guiding Principles: https://nielseniq.com/global/en/info/niqs-ai-safety-policies/

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the‑art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence.All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws.We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact.To learn more about our ongoing efforts in diversity and inclusion, please visit thehttps://nielseniq.com/global/en/news-center/diversity-inclusion