Campaign Implementation Specialist

Dash10 Managed Services; Davao City; On-site; PHP 335,000 - 446,000; Full time

Job summary

Zeald seeks a Campaign Implementation Specialist to drive digital marketing campaigns, ensuring Google Ads performance and accurate ecommerce tracking. You will collaborate with the Marketing team to optimize client results and report outcomes, leveraging SEO and data-driven insights.

The role emphasizes cross-functional coordination, QA checks, and continuous improvement to maximize campaign effectiveness and client satisfaction.

Qualifications

• Excellent written and verbal communication skills in English.
• Solid foundation in digital marketing, especially Google Ads and SEO.
• Excellent analytical skills and data-driven mindset.
• Proven track record in managing successful Google Ads campaigns.
• Able to work efficiently and accurately under pressure.

Responsibilities

• Collaborate with Marketing Specialists to align strategies and goals.
• Coordinate daily with marketing admin and Head of Marketing.
• Manage a diverse portfolio of ad campaigns and projects.
• Set up campaigns with QA checks to meet client specs.
• Monitor and optimize campaigns, ads, and platforms.
• Implement SEO strategies including on-page, off-page, and technical SEO.
• Setup GA4 ecommerce tracking and GTM for ecommerce.
• Prepare and present insightful reports using Data Studio/Looker Studio.
• Research new tools and trends to enhance capabilities.

Skills

Google Ads

SEO

Analytics

Campaign management

Data analysis

Job description

About this job offer

Job Title: Campaign Implementation Specialist

Salary Range: P30,000-P40,000 (depending on skills and experience)Work Hours: Monday-Friday; 6:00 am to 2:30 pm PH time

Are you a results-driven digital marketing expert with a passion for Google Ads, SEO, and performance tracking? We’re seeking a Campaign Implementation Specialist to collaborate with our Marketing Specialist (MS) in managing high-impact ad campaigns, optimizing eCommerce tracking, and ensuring smooth coordination across marketing efforts. If you have a sharp eye for data-driven strategies and are excited to make a tangible impact, we’d love to hear from you!

Zeald is one of the largest full-service website design, online marketing, and e-business consulting companies in New Zealand, and has been voted ‘Best Web Developer’ in the country. Zeald helps NZ & Australian businesses who are frustrated by the lack of leads and sales they get from their websites & and other online marketing activities.

Key Responsibilities

• Collaborate with Marketing Specialists (MS): Work closely with MS to align on strategies and achieve measurable results for clients. Ensure that client goals are clearly understood and campaigns are tailored to meet these objectives.
• Daily Coordination with Marketing Admin and Head of Marketing: Regularly liaise with the Marketing Admin and Head of Marketing to prioritize and streamline tasks, ensuring efficient workflow and timely completion of activities.
• Manage a Diverse Portfolio of Projects: Oversee multiple projects and accounts, deepening understanding of each client’s business, goals, and objectives to provide tailored solutions.
• Campaign and Ad Setup with Quality Assurance: Set up ads and campaigns based on the briefing from MS, conducting thorough quality checks to meet client specifications and ensure high performance
• Ongoing Monitoring and Optimisation: Regularly review accounts, ads, campaigns, and marketing platforms to identify and rectify potential errors, optimise performance, and maintain high scores on platforms like Google Ads.
• SEO Strategy & Implementation: Optimize websites for on-page, off-page, and technical SEO, including keyword research, site structure improvements, and link-building strategies.
• Ecommerce Tracking & Google Shopping: Set up and manage Google Analytics 4 (GA4) ecommerce tracking, Google Tag Manager for ecommerce, and optimize Google Shopping campaigns.
• Campaign Issue Resolution: Proactively identify and resolve campaign issues, refining strategies as needed to enhance campaign effectiveness.
• Budget Management: Monitor and adjust budgets to ensure all accounts are aligned with client requirements and campaign objectives.
• Reporting and Analysis: Set up and manage reporting dashboards for clients reports, using Google Data Studio/Looker Studio, ensuring accurate data and providing actionable insights.
• Research and Innovation: Continuously research new digital marketing tools, trends, and best practices to enhance team capabilities and offer innovative solutions to clients.
• Communication and Feedback: Maintain regular communication with the MS to provide updates, gather feedback, and make necessary adjustments to campaigns.

Other Responsibilities

• Training and Development: Stay updated with the latest industry certifications and training, and assist in training new team members on campaign implementation best practices.
• Properly log work. Diligently log and track all work output in the appropriate systems as well as other End of Day (EOD) forms and documents.
• Provide process improvement recommendations. Assess the platforms and processes then help identify areas for improvements and participate in process improvement meetings.
• Collaborate with the team. Be a positive, willing, contributing, responsive, and adaptable member of the team at all times. Initiate ways to encourage collaboration and learning within the team.
• Complete other tasks assigned. Perform any other tasks as directed by the Marketing Admin or Head of Marketing.

Key attributes required

• Excellent written and verbal communication skills in English
• Solid foundation in digital marketing principles, particularly in Google Ads
• Excellent analytical skills
• Proven track record of managing successful Google Ads campaigns
• Able to work efficiently and accurately under pressure
• Highly motivated, diligent, and committed to excellence
• Exceptional work ethic with a strong commitment to the role.
• Eagerness to commit to the role and continuously enhance digital marketing knowledge and skills
• Adaptable and resilient in the face of change
• Proven ability to manage multiple projects simultaneously
• Capable of working independently and flexibly
• Open to receiving and acting on instructions and constructive feedback
• Proactive and driven
• Collaborative team player
• Detail-oriented with a keen eye for accuracy
• Willingness to pursue ongoing professional development opportunities to upscale knowledge and skills
• Understanding and interest in business principles (e.g., the importance of leads and orders, and customers, etc.)
• Experience working in a digital marketing agency
• Experience working with teams
• Experience using various marketing tools/platforms such as as Google Ads, Google Analytics, GTM, Google Search Console, AHREFS, and More
• Experience with website audits
• Has Google Ads, SEO, and/or SEM certifications
• Solid foundation in digital marketing principles, particularly in Google Ads and SEO

A stable internet connection (with backup internet) at home is a MUST