Brand & Visual Designer

Pure Form; Metro Manila; On-site; PHP 600,000 - 900,000; Full time

Job summary

Pure Form is seeking a Brand & Visual Designer to craft clear, high‑converting customer experiences across ecommerce marketplaces, Shopify, and retail touchpoints. You will translate brand direction and product information into on‑brand visuals, storefront assets, and merchandising tools.

You will report to the Senior Brand & Visual Designer and collaborate with the Head of Design on major projects. 5+ years of experience and a strong portfolio are required.

Qualifications

• 5+ years of experience in graphic/e‑commerce design or visual merchandising.
• Strong portfolio showing ecommerce, marketplace, storefront, or conversion‑led design.
• Proficiency in Illustrator, Photoshop, InDesign, and Figma.
• Solid understanding of visual hierarchy, layout, typography, and responsive design for desktop and mobile.
• Experience with retail displays, POS, planograms, or visual merchandising is a plus.

Responsibilities

• Design ecommerce cards, product listings, storefront banners, campaign assets, and promotional materials.
• Create designs for Shopee, Lazada, TikTok Shop, Shopify, and other channels.
• Translate product benefits and claims into clear visuals for customers.
• Design Shopify product pages, collections, and landing pages in Figma.
• Create responsive layouts to improve discovery, readability, and conversion.
• Maintain visual consistency across website components and retail assets.
• Collaborate with Growth/Marketing, developers, and partners on campaigns and assets.
• Ensure accuracy and quality before release and maintain design systems.

Skills

Brand & visual design

UI/UX design

Adobe Illustrator

Adobe Photoshop

Adobe InDesign

Figma

Communication & collaboration

Tools

Adobe Illustrator

Adobe Photoshop

Adobe InDesign

Figma

Job description

We're looking for a Brand & Visual Designer to create clear, compelling, and high-converting customer experiences across Pure Form's e-commerce marketplaces, Shopify website, physical retail, and other sales touchpoints.

You'll translate brand direction, product information, and customer needs into on-brand and commercially effective marketplace assets, website experiences, retail materials, and visual merchandising tools.

You'll report directly to the Senior Brand & Visual Designer for Motion, 3D & E-commerce, who will manage your day-to-day priorities, performance, development, and KPI reviews. You'll also work closely with the Head of Design & Experience on broader team direction and major projects.

KEY RESPONSIBILITIES

E-commerce, Storefront & Website Design

• Design e-commerce cards, product listing images, storefront banners, campaign modules, promotional assets, and educational sales content.
• Create and adapt designs for Shopee, Lazada, TikTok Shop, Shopify, and other digital sales channels.
• Translate product benefits, ingredients, usage, claims, and key differentiators into clear, customer-focused visual communication.
• Create product comparisons, bundle assets, and promotional callouts that support customer decision‑making.
• Design Shopify product pages, collection pages, landing pages, and campaign pages in Figma.
• Create responsive desktop and mobile layouts that improve product discovery, navigation, readability, and conversion.
• Maintain consistency across website components, storefront assets, layouts, and visual systems.
• Create sales decks, product guides, brochures, leaflets, retailer materials, and trade‑marketing assets.
• Design POS materials, promotional displays, shelf communication, and retail assets for stores and partners.
• Support the development of visual merchandising guidelines, planograms, display mockups, and product‑presentation materials in collaboration with the Systems and Packaging team.
• Adapt retail and campaign priorities into clear in‑store executions across different partners, formats, and markets.
• Support retail rollouts and refine materials based on partner requirements and customer behavior.
• Create promotional materials for retail partnerships, events, and product launches.

Design Systems & Asset Management

• Build and maintain scalable templates for e-commerce, website, retail, visual merchandising, and sales materials.
• Apply design systems consistently across SKUs, variants, promotions, markets, retail partners, and sales channels.
• Maintain organized working files, templates, product assets, and version control.
• Ensure files are correctly sized, formatted, and ready for platform upload, developer handoff, or production.

Cross‑Functional Collaboration

• Work closely with Growth and Marketing to understand commercial priorities, retail requirements, and customer needs.
• Identify recurring customer questions and product‑information gaps that design can help solve.
• Coordinate with Marketing to ensure messaging and visuals work together clearly.
• Collaborate with developers and external web partners to ensure website designs are implemented accurately.
• Support simple motion, animation, or 3D‑led e‑commerce assets where needed.

Quality Control

• Review all work for accuracy, clarity, hierarchy, usability, and visual consistency before release.
• Ensure product claims, nutrition facts, pack visuals, variants, prices, promotions, and copy are correctly reflected.
• Check that assets comply with the technical requirements of each marketplace, website, retailer, or production partner.
• Review live website pages across desktop and mobile for design, responsiveness, and usability issues.
• Maintain high execution standards across multiple SKUs, platforms, revisions, and launches.

WHO YOU ARE

• 5+ years of experience in graphic design, e‑commerce design, visual design, UI/UX design, performance creative, retail design, or visual merchandising.
• Strong portfolio showing e‑commerce, marketplace, website, product‑education, retail, visual‑merchandising, or conversion‑led design.
• Strong proficiency in Adobe Illustrator, Photoshop, InDesign, and Figma.
• Strong understanding of visual hierarchy, layout, typography, composition, responsive design, and customer‑focused communication.
• Experience with retail displays, POS, planograms, or visual merchandising is a plus.
• Strong organizational, file‑management, and quality‑control skills.
• Ability to manage multiple priorities in a fast‑moving environment.
• Strong communication and collaboration skills.
• Experience in FMCG, wellness, lifestyle, beauty, or consumer brands is a plus.

What We're Looking For

• A commercially minded designer who understands that great sales design should be both beautiful and easy to shop.
• Someone who can simplify product information without making it feel cluttered, generic, or overly technical.
• Strong at creating hierarchy, product storytelling, comparisons, conversion‑led visual systems, and effective retail presentation.
• Comfortable designing e‑commerce website experiences for both desktop and mobile.
• Comfortable working across multiple SKUs, formats, promotions, retail partners, and marketplace requirements.
• Detail‑oriented, proactive, organized, and dependable.
• Excited to help make Pure Form a stronger customer experience at every point of purchase.

WHAT YOU'LL LOVE ABOUT WORKING HERE

• You'll help shape how customers discover, shop, and experience Pure Form across our website, marketplaces, retail stores, and every point of purchase.
• A collaborative, design‑led team that values creativity, commercial thinking, thoughtful problem‑solving, and continuous learning.
• The opportunity to work across e‑commerce, Shopify, retail, visual merchandising, product launches, and omnichannel campaigns-creating experiences that drive both brand love and business growth.
• Mentorship from experienced designers who will support your growth while giving you ownership of meaningful, customer‑focused projects.
• A company that truly lives its philosophy: Supplement Progress-continuously improving our products, customer experiences, and the people behind them.