Assistant Digital Marketing Lead (Content & Social)

Robinsons Land Corporation; Pasig; On-site; PHP 600,000 - 800,000; Full time

Job summary

Robinsons Land Corporation in Ortigas, Pasig, is seeking an Assistant Digital Marketing Manager to lead content strategy and oversee brand social channels for Robinsons Malls. You will ensure consistent, on-brand messaging across all digital touchpoints and craft engaging digital experiences for mall patrons.

The ideal candidate has a marketing/communication-related degree and 2–4 years in digital marketing or social media, with strong writing and analytics skills and experience collaborating

Qualifications

• Bachelor's Degree in Marketing, Communication, Multimedia Arts, or related field.
• At least 2–4 years of experience in digital marketing or social media management.
• Proven experience managing brand social media pages and content strategy.
• Strong writing, editing, and storytelling skills.
• Proficient in using analytics tools (e.g., Meta Business Suite, Google Analytics, TikTok Analytics).
• Experience working with creatives, influencers, and production teams.
• Detail-oriented, organized, and able to manage multiple projects simultaneously.
• Passionate about retail, lifestyle, and emerging digital trends.
• Candidate must be residing or willing to be assigned in Ortigas, Pasig (on-site).
• We want smart, honest, and energetic people who love what we do.

Responsibilities

• Drive the digital presence and online engagement for Robinsons Malls.
• Manage content strategy and oversee brand social media platforms.
• Ensure consistent, on-brand messaging across all digital touchpoints.

Skills

Content strategy

Social media management

Brand storytelling

Writing

Analytics mindset

Multitasking

Education

Bachelor's in Marketing/Communication/Multimedia Arts

Tools

Meta Business Suite

Google Analytics

TikTok Analytics

Job description

Robinsons Land Corporation in Ortigas, Pasig, is seeking an Assistant Digital Marketing Manager to lead content strategy and oversee brand social channels for Robinsons Malls. You will ensure consistent, on-brand messaging across all digital touchpoints and craft engaging digital experiences for mall patrons.

The ideal candidate has a marketing/communication-related degree and 2–4 years in digital marketing or social media, with strong writing and analytics skills and experience collaborating