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A leading company seeks an experienced sales manager to oversee sales, business development, and team management activities. This role involves maintaining customer relationships, developing effective sales strategies, managing budgets, and ensuring optimal performance across teams. The ideal candidate will demonstrate strong leadership and a focus on customer success to drive business growth.
1. Sales:
- Monitor competitor activity to identify new strategies for account management.
- Establish and maintain relationships with association partners.
- Manage the database to maximise its effectiveness.
- Promote best practices in sales.
2. Customer Focus:
- Ability to identify customer needs and tailor solutions accordingly.
- Understand customer motivations influencing buying decisions.
- Recognize customers' need for ROI and ensure they receive it.
3. Strategy:
- Maintain an existing list of contacts across all industry sectors.
- Attend industry social events regularly.
- Generate and act upon new ideas.
- Monitor competitive show strategies.
- Segment the market effectively.
4. Business Development:
- Develop exhibition brands locally, regionally, and internationally.
- Maximise business development opportunities for each exhibition.
5. People Management:
- Demonstrate effective leadership.
- Recruit, motivate, and empower teams.
- Communicate effectively with the team.
- Manage complex reporting lines.
- Develop individual and team capabilities.
- Contribute at senior management levels and participate in broader business issues.
- Develop sales incentive systems to focus staff on targets.
- Delegate tasks and encourage team members to do so.
6. Organising:
- Collaborate with Department Directors.
- Understand supplier relationships.
- Oversee floor planning.
- Control venue logistics.
7. Financial:
- Coordinate overall financial planning and manage budgets.
8. Marketing:
- Manage marketing strategies.
- Build and maintain a positive brand image.
- Establish relationships with industry trade publications.
9. Team Focus:
- Promote inter-team collaboration for business projects.
- Coach team members effectively.