Senior Technical SEO Architect & AI Analytics Lead

Xero

Wellington

Hybrid

NZD 120,000 - 180,000

Full time

10 days ago

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Job summary

Xero is seeking a Senior Technical SEO Manager to own the technical SEO roadmap and analytics for xero.com, spanning multiple markets and working with engineering to implement fixes. The role focuses on AI-driven discovery and performance measurement to inform strategic decisions.

You will help shape how millions of small businesses find Xero, collaborate with a diverse in-house SEO team, and drive automated reporting to translate complex data into actionable insights for stakeholders.

Qualifications

Deep hands-on technical SEO expertise across crawl and indexation, internationalisation, rendering, schema markup and site architecture.
Substantial SEO experience in a technical SEO focused role, ideally at SaaS/tech brands with multi-regional sites.
Strong SEO analytics capability including building reporting frameworks in Google suite.

Responsibilities

Lead a full technical audit of the marketing website across markets, prioritising issues by business impact.
Define and own the technical SEO roadmap with clear visibility to stakeholders.
Partner with engineering and marketing tech to embed best practices and deliver fixes.
Own the SEO analytics function, building automated reporting and delivering strategic insight.
Automate technical SEO workflows with AI agents to scale analysis and accelerate delivery.