Marketing Advisor - Commercial

New Zealand Red Cross; Christchurch; On-site; NZD 75,000 - 105,000; Full time

Benefits offered by this job

Five weeks annual leave

Health insurance discounts

Employee networks

Job summary

New Zealand Red Cross is seeking an Advisor Commercial Marketing to drive integrated campaigns for First Aid and Retail, in Christchurch or Wellington. You will deliver engaging content across digital and print, coordinating media across owned, earned and paid channels while partnering with internal teams to grow awareness and revenue.

You will bring marketing principle knowledge, strong writing ability and a collaborative approach to support the organisation’s humanitarian mission and values.

Qualifications

• A tertiary qualification in marketing, communications or another relevant field.
• Experience developing and delivering marketing activity across multiple channels.
• Experience marketing a commercial or retail business, or a customer-facing environment where the work was measured on revenue, sales or customer numbers.
• Strong writing, editing and proofreading skills for web, social media, print and other channels.
• Confidence working with stakeholders, suppliers and creative partners.
• Strong planning, organisational and prioritisation skills.
• An understanding of Te Tiriti o Waitangi obligations and how they relate to your work.
• Empathy for the humanitarian sector and a commitment to the purpose and values of New Zealand Red Cross.

Responsibilities

• Develop and deliver marketing campaigns and communications for First Aid and Retail.
• Create engaging content and collateral across digital, print and other channels.
• Coordinate activity across owned, earned and paid media.
• Work with internal stakeholders to identify opportunities to grow awareness, customer engagement and revenue.
• Plan and report against agreed marketin KPIs for the First Aid and Retail portfolios, with insights and recommendations for continuous improvement.
• Plan and track the portfolio marketing budget, forecasting spends and flagging variances to the Manager Marketing.
• Support wider marketing, communications and brand initiatives as required.

Skills

Experience across multiple channels

Commercial/retail marketing

Strong writing & editing

Planning & prioritisation

Stakeholder collaboration

Te Tiriti o Waitangi understanding

Empathy for humanitarian sector

Education

Tertiary qualification in marketing/communications

Job description

Permanent, Full-time (37.5 hours per week)

Location: Christchurch or Wellington

We're seeking an Advisor Commercial Marketing to join our Marketing team and support the growth and impact of our commercial businesses, with a primary focus on First Aid and Retail.

This is an opportunity to bring creative thinking, strong campaign delivery and a customer-focused approach to a trusted humanitarian organisation. Working closely with teams across First Aid, Retail, Communications, Marketing and Philanthropy, you will help build awareness, strengthen engagement and support commercial outcomes that contribute to our mission of improving the lives of vulnerable people.

In this role:

You will plan, coordinate and deliver integrated marketing campaigns and communications that support our First Aid and Retail portfolios. Your work will span digital, print and other marketing channels, helping connect customers and communities with New Zealand Red Cross products, services and initiatives. As well as:

• Develop and deliver marketing campaigns and communications for First Aid and Retail.


• Create engaging content and collateral across digital, print and other channels.


• Coordinate activity across owned, earned and paid media.


• Work with internal stakeholders to identify opportunities to grow awareness, customer engagement and revenue.


• Plan and report against agreed marketin


• KPIs for the First Aid and Retail portfolios, with insights and recommendations for continuous improvement.


• Plan and track the portfolio marketing budget, forecasting spends and flagging variances to the Manager Marketing.


• Support wider marketing, communications and brand initiatives as required.

We are looking for a proactive and collaborative marketer who enjoys variety, builds strong relationships and can turn ideas into effective campaigns. You will bring sound judgement, strong communication skills and the ability to manage multiple priorities in a fast-paced environment.

You will have a good understanding of marketing principles, campaign delivery and customer engagement, along with an appreciation of how marketing can support commercial outcomes in a purpose-led organisation. Experience working with online channels, social media and content development would be an advantage.

To be successful you will have:

• A tertiary qualification in marketing, communications or another relevant field.


• Experience developing and delivering marketing activity across multiple channels.


• Experience marketing a commercial or retail business, or a customer-facing environment where the work was measured on revenue, sales or customer numbers.


• Strong writing, editing and proofreading skills for web, social media, print and other channels.


• Confidence working with stakeholders, suppliers and creative partners.


• Strong planning, organisational and prioritisation skills.


• An understanding of Te Tiriti o Waitangi obligations and how they relate to your work.


• Empathy for the humanitarian sector and a commitment to the purpose and values of New Zealand Red Cross.

About New Zealand Red Cross

New Zealand Red Cross is part of the world's largest humanitarian network, with over 13,000 members and employees dedicated to improving the lives of vulnerable people by mobilising the power of humanity and increasing community resilience.

Guided by our Fundamental Principles of humanity, impartiality, neutrality, independence, voluntary service, unity and universality, we support people in times of need and help strengthen their resilience.

We are committed to having an accessible, diverse, inclusive, and barrier-free work environment where everyone can reach their full potential. We encourage all qualified persons who share our values and want to contribute to fostering an inclusive and diverse workplace to apply.

Why work with us?

At New Zealand Red Cross, you'll join a passionate and diverse team that values your contributions and shares your commitment to making a difference.

We are committed to represent the communities we serve, increasing diversity throughout our people and leadership, and creating a flexible and healthy work environment. Many roles offer flexible virtual/hybrid options to help our employees balance their personal and professional priorities.

Our benefits include:

• Five weeks annual leave


• Discounts on Southern Cross health insurance

We also encourage employee networks, including Takatāpui and Rainbow Network, Rōpū Hāpai Māori and the Sustainability Network, to foster connection and collaboration across our diverse workforce.

You must have the right to live and work in New Zealand to be considered for this job. Applications close at 05:00 pm on 10/09/2026