Category & Brand Manager

Tegel Foods Ltd; Auckland; On-site; NZD 90,000 - 130,000; Full time

Benefits offered by this job

KiwiSaver matched up to 4%

Life & Medical Insurance

Onsite parking

Travel opportunities to Australia

Job summary

Tegel Foods Ltd in New Zealand is seeking a Category & Brand Manager to drive growth across Australia and international markets, combining category management, marketing, analytics, and innovation in a high-visibility role.

Reporting to the Global Category & Marketing Manager, this position blends brand strategy with category insights to influence how Tegel shows up with customers, shoppers, and consumers worldwide.

Qualifications

• At least 3 years' FMCG experience in a sales, category, or marketing role.
• Strong marketing and social media experience with knowledge of current platforms and best practices.
• Excellent analytical skills with strong commercial and financial acumen.
• Advanced Excel skills and proficiency in PowerPoint and Canva (or similar).
• Strong project management, attention to detail, and a proactive growth mindset.

Responsibilities

• Drive growth across Australia and other international markets by leading brand and marketing initiatives.
• Bring brands to life through engaging campaigns, social media, and innovation initiatives.
• Partner with agencies and content creators to deliver standout consumer experiences.
• Translate category, shopper, and consumer insights into actionable growth opportunities.
• Influence commercial decisions through data-driven recommendations on price, promotion, placement, and presence.
• Support category reviews, annual planning, and performance tracking to drive sales growth.

Tools

Nielsen

Circana

Quantium

Dunnhumby

Job description

Help shape the future growth of an iconic FMCG brand beyond New Zealand

At Tegel, we're embarking on an exciting growth journey across international markets, with Australia leading the way. We're looking for a commercially minded and entrepreneurial Category & Brand Manager to join our Marketing team and play a key role in driving category growth, building brand presence, and delivering insight-led strategies that create results.

Reporting to our Global Category & Marketing Manager, this is a unique opportunity to combine category management, marketing, analytics, and innovation in a highly visible role that will influence how Tegel shows up with customers, shoppers, and consumers across international markets. You'll work with the agility of a growth-focused business while benefiting from the resources and scale of a leading FMCG organisation.

What You'll Be Doing

Wearing both Brand & Marketing and Category & Insights hats, you'll help drive growth across Australia and other international markets by:

• Bringing our brands to life through engaging marketing campaigns, social media, and innovation initiatives.
• Partner with agencies and content creators to deliver standout consumer experiences.
• Turn category, shopper, and consumer insights into actionable growth opportunities.
• Influence commercial decisions through data-driven recommendations across price, promotion, placement, and presence.
• Support category reviews, annual planning, and performance tracking to drive sales growth and market success.

What will you bring

We're looking for someone who enjoys solving complex problems, thinks strategically, and is excited by the opportunity to help grow a business in a fast-paced environment. While experience is important, your attitude is what will set you apart. you'll bring a positive, proactive mindset, thrive under pressure, embrace change, and be eager to roll up your sleeves as we accelerate our growth journey.

You will bring:

• At least 3 years' FMCG experience in a sales, category, or marketing role.
• Strong marketing and social media experience, including knowledge of current platforms, tools, and best-practice approaches.
• Excellent analytical skills with strong commercial and financial acumen.
• Advanced Excel skills and proficiency in PowerPoint and Canva (or similar).
• Strong project management skills, attention to detail, and a proactive, growth mindset.
• Experience with Nielsen, Circana, Quantium, or Dunnhumby would be advantageous.

Why join Tegel?

• Play a pivotal role in accelerating Tegel's growth across Australia and other international markets.
• Enjoy a diverse, high-impact role spanning category, insights, marketing, innovation, and commercial strategy.
• Join a business with strong momentum, ambitious growth plans, and an entrepreneurial mindset.
• Based in our Newmarket office with flexibility and opportunities to travel to Australia.
• Competitive salary package, KiwiSaver matched up to 4%, Life & Medical Insurance, and onsite parking

If you're passionate about using insights to drive growth, love bringing brands to life, and enjoy working in a fast-moving FMCG environment, we'd love to hear from you.