Senior Copywriter — Email & Campaign Strategy

Mira; London; On-site; NOK 1,026,000 - 1,493,000; Full time

Benefits offered by this job

Remote work

Flexible hours

Overlap with US team

Competitive salary

Performance-based bonus

Job summary

Mira in San Francisco is seeking a Senior Creative Copywriter who thinks like a strategist and writes like a creative specialist. You will be our primary architect for email strategy and content — but your role extends into campaign conceptualization, messaging frameworks, and strategic counsel on brand direction.

We are looking for someone who challenges messaging assumptions, spots gaps in positioning, brings fresh frameworks to campaign thinking, and owns the intellectual work of making our

Qualifications

• 4+ years of professional copywriting experience, with at least 2+ years in email marketing or direct response.
• Proven ability to write for multiple channels with strategic intentionality.
• A portfolio that shows both individual copy excellence and strategic thinking (campaign concepts, messaging frameworks, positioning work, emails, and email strategies).
• Strong analytical mindset: you can read performance data, extract insights, and iterate strategically.
• Comfort with ambiguity and ownership. You can work with rough briefs and shape them into clarity.
• A point of view about communication. You can articulate why copy works, not just that it does.

Responsibilities

• Own email strategy and execution. Develop and manage email campaigns across the funnel—acquisition, onboarding, retention, re-engagement.
• Bring strategic thinking to every channel. Create copy for landing pages, ads, in-app messaging, and brand communications that push our positioning forward.
• Develop campaign frameworks and messaging architecture. Build conceptual scaffolding for campaigns and positioning pivots.
• Challenge and improve our messaging. Propose alternative angles and evolve brand voice over time.
• Collaborate strategically. Work with the creative director, design, product, and marketing teams as a thought partner.
• Stay strategically sharp; understand the numbers. Track performance and translate data into copy-driven insights.
• Join one of the fastest-growing femtech companies in the U.S. and be part of an international, motivated team.
• Thrive in a fast-paced startup environment where your work directly impacts growth and strategy.

Skills

Copywriting

Email marketing

Direct response

Campaign concepts

Positioning

Analytical mindset

Ownership

Job description

Mira in San Francisco is seeking a Senior Creative Copywriter who thinks like a strategist and writes like a creative specialist. You will be our primary architect for email strategy and content — but your role extends into campaign conceptualization, messaging frameworks, and strategic counsel on brand direction.

We are looking for someone who challenges messaging assumptions, spots gaps in positioning, brings fresh frameworks to campaign thinking, and owns the intellectual work of making our