Remote Data-Driven Creative Strategist

HLTH; Oslo fylke; Remote; NOK 556,000 - 1,019,000; Full time

Benefits offered by this job

Fully remote

Flexible hours

Unlimited PTO

Direct access to founders

Custom AI tooling

Job summary

HLTH is seeking a hit-rate obsessed Creative Strategist to lead data-driven ad strategy and copy in a fully remote, international role. You will craft 15+ weekly ad concepts, test hypotheses, and translate insights into high-converting scripts across formats.

You'll work with founders directly, leverage AI tooling, and own the testing roadmap from idea to asset, driving growth in a fast-paced startup environment.

Qualifications

• Must have 3+ years as a creative strategist in DTC or related roles.
• Fluent written and spoken English to craft killer ads.
• Deep experience in Meta Ads, UGC, and direct response copywriting.
• Ability to translate feedback into action and drive projects end-to-end.
• Strong interest in customer psychology, patterns, and creative frameworks.

Responsibilities

• Develop creative strategy using internal and external data to drive new ad variants.
• Identify friction points in ads using metrics such as watch rate, CVR, CPA, CPM, CPC.
• Use data-backed insights to explain why campaigns perform and how to improve.
• Conduct research via surveys and message mining to inform creative direction.
• Write high-converting ads with strong DR hooks and compelling closes.
• Ideate 15+ concepts weekly for new ads across formats and styles.
• Collaborate with Creative Coordinator and UGC Manager to ensure quality delivery.
• Lead weekly creative calls and bi-weekly reporting to improve each sprint.

Skills

Creative strategy

Content creation

Direct response copy

Meta Ads

UGC

Copywriting

Trend mapping

Customer psychology

Project leadership

Tools

AI tooling

Ad analysis tools

Job description

HLTH is seeking a hit-rate obsessed Creative Strategist to lead data-driven ad strategy and copy in a fully remote, international role. You will craft 15+ weekly ad concepts, test hypotheses, and translate insights into high-converting scripts across formats.

You'll work with founders directly, leverage AI tooling, and own the testing roadmap from idea to asset, driving growth in a fast-paced startup environment.