(2026) - Retail Brand Manager - LUXE (NO)

L'oreal Usa; Oslo; On-site; NOK 650,000 - 800,000; Full time

Job summary

A leading beauty company is seeking a Retail Brand Manager in Oslo, Norway. The role involves driving the local marketing activities of luxury products and managing retail activations to ensure coherent brand expression. The ideal candidate will have a Master’s degree and 2+ years in a similar role, excellent communication skills, and be fluent in Norwegian and English. This permanent position offers a chance to shape the future of the brand in the Norwegian market, with a focus on strategic execution and stakeholder engagement.

Qualifications

• 2+ years of experience in marketing roles.
• Fluent in Norwegian and English.
• Proactive, independent work approach.

Responsibilities

• Translate brand strategy into local activation plans.
• Drive execution of retail brand strategy on time.
• Provide data-driven insights for market growth.

Skills

Communication skills

Digital marketing skills

Stakeholder relationship building

Education

Master's degree

Job description

Lead our luxury brand's presence, shaping its voice in Norway. Drive impactful retail activations from strategy to flawless execution. Translate global visions into local omnichannel success stories. Leverage data and insights to ignite market growth and excellence. Your passion, our brand's future in the Norwegian market.

You will drive the local marketing activities of our Luxury Products Division on one of our most important brands and you are the expert of the brands retail activation and expression within your country. Owning the local adaptation of launches and brand animations – from activity planning, ordering process to final implementation. You are the voice of the brands in your country, the voice of the country in the business unit and the face of the brand(s) to retailers. Focus is physical distribution but always keeping omni channel in mind to ensure 360 consistencies across channels. You will report to the Nordic Brand Activation Manager, located in Copenhagen, and work closely with the Nordic Brand team and local key stakeholders to drive outstanding marketing initiatives and drive the success of your brand in the Norwegian market.

You will..

• Translate brand strategy into actionable country specific activation plans respecting brand priorities and guidelines on all relevant consumer touchpoints
• Ensure execution of Nordic retail brand strategy in country on time to drive sales growth for the brand and achieve retail excellence objectives.
• Provide data-driven insights and strategic recommendations to identify new growth opportunities and improve sales performance in your local market.
• Design and implement impactful trade activations tailored to the specific needs of your country.
• Develop and implement merchandising guidelines that optimize product placement, visibility, and shopper engagement.
• Ensure that all brand activations are consistent with the Nordic guidelines on all consumer touchpoints
• Continuously monitor and analyze SO performance highlighting opportunities and risks YTD/YTG.
• Strategize and arbitrate trade investments based on the brands priorities and ROI analysis, with the collaboration of the commercial team.
• Develop and maintain strong collaborative relationships with commercial & field team to ensure alignment between trade marketing activities and overall sales objectives

You are...

• Having a relevant educational background on Master level and +2 years of experience from a comparable job
• Having great communication skills and enjoy building strong relations to various stakeholders - external as well as internal
• Having an effective, structured, and hands‑on approach, with close attention to details
• Fluent in Norwegian and in English
• Having strong digital marketing skills and business acumen
• Having in-depth experience leading marketing activities in your previous career
• Proactive and can work independently
• Having knowledge of how to follow‑up and follow‑through

We are looking for our new Retail Brand Manager to start as soon as possible. This is a permanent position. Applications are reviewed on a rolling basis. We welcome everyone to apply no matter your gender, ethnicity, physical abilities, religion, or sexual orientation.

Who We Are

Join us at L’Oréal, the world's #1 beauty company present in over 150 markets. For over a century, we have been transforming; fueled by data, tech, innovation, and science. Together, we tackle big challenges while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet.

About our L'Oréal Luxe division: This division is the home of iconic global beauty brands, offering a world of luxury through exceptional skincare, sophisticated makeup, and exquisite fragrances. We are dedicated to crafting unique, desirable experiences and products that define premium beauty. Joining L'Oréal Luxe means contributing to a heritage of elegance, innovation, and artistic expression, setting trends in the high‑end beauty market.

We’re committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of the individual’s gender identity or expression, sexual orientation, visible and/or invisible disabilities, socio‑economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.

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