RevOps / GTM Engineer

Aquablu

Amsterdam

On-site

EUR 53,000 - 80,000

Full time

46 hours ago
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Benefits offered by this job

Equity via Aquablu for All
Zwitserleven pension plan
Urban Sports Club membership
Cornershop/Corporate Benefits platform
Healthy, discounted lunches
Travel compensation >10km
25+ paid holidays
Flavoured water initiative

Job summary

Aquablu, Amsterdam-based, seeks a RevOps Manager and GTM Engineer to own the Revenue Architecture end-to-end. You will define the Bowtie framework, build forecast engines across Direct, Indirect, and Enterprise, and run commission and compensation operations.

You will also layer AI automation on top of the CRM- powered revenue stack. The role reports to the VP GTM and requires 3–7 years in RevOps/GTM, CRM ownership, and a strong background in AI-enabled GTM tooling.

Qualifications

  • 3–7 years in RevOps, GTM Engineering, or Sales Operations in a recurring-revenue business.
  • CRM as system of record (HubSpot) with custom objects and pipelines.
  • Think in revenue architecture; Bowtie data model and conversion rates.
  • Build with AI; APIs, scripting, low-code to full integration.
  • KPI trees, unit economics, forecast cadence, and commission cycles.
  • Document definitions and publish fixes quickly.
  • Fluent in English and based in or near Amsterdam.

Responsibilities

  • Own the Bowtie operating model, canonical definitions, KPI tree, unit economics and CAC per motion.
  • Develop forecast engines across Direct, Indirect, and Enterprise; manage prospecting signals and reporting.
  • Lead deal-to-cash overhaul from contract to ledger with clear ownership.
  • Make demand generation proactive with AI-driven signals and HubSpot/ Lemlist workflows.
  • Own AE ARR plan, BDR payout schemes, and Channel Manager plan; coordinate with Finance on payouts.
  • Maintain GTM skill library and Claude-powered HubSpot automations; implement repeatable playbooks.

Skills

RevOps experience
CRM ownership
Revenue architecture
AI in GTM
Forecasting & KPI trees
English fluency
Amsterdam-area

Tools

HubSpot
Lemlist
Notion

Job description

Who are we?

We're a smart hydration company rebuilding an industry that still runs on sugar water and single-use packaging.
Filtered water, functional flavors, zero bottles. Still, sparkling, cold, and hot. All poured from one tap. We create hydration people want to reach for, starting with the workplace where we help teams thrive.

As an AI-native company, we build at speed. In 2025, Aquablu ranked 2nd in the Deloitte Technology Fast 50 (Netherlands) and 30th in the Sifted 250 (Europe), both rankings of the fastest-growing companies by revenue growth. In 2026 we were named a winner of Maya's Culture 100 Europe Awards as one of the best workplaces to thrive in.

Growing that fast and thriving comes down to our people. Our team is our biggest asset and one that we’re proud of. We’re committed to maintaining our vibrant culture as we continue to grow.

About the role

Aquablu's revenue engine needs one owner.

That's you. As our AI-native RevOps Manager and GTM Engineer, you own our Revenue Architecture end to end. The Bowtie is how we operate from Lead to Expansion, and you run it. You set the canonical definitions and the KPI tree the whole commercial team works from. You build the forecast engines across Direct, Indirect, and Enterprise, and you run commission and compensation operations. Then you build the AI operating layer on top, so the commercial org's routine work runs without anyone chasing it.

You're a mid-level individual contributor reporting to the VP GTM.

  • Job title: RevOps / GTM Engineer
  • Amsterdam, Netherlands
What you'll do
  • Own the Bowtie as operating model, the canonical definitions in one auditable home, the KPI tree, unit economics and CAC per motion; translate the plan into targets and systems and close the impact loop with prospect and customer evidence
  • Own the forecast engines across Direct, Indirect and Enterprise; run centralised, signal-led prospecting so sellers sell; run the reporting rhythm and pipeline attribution with defined metric owners
  • Co-deliver the deal-to-cash overhaul from contract to ledger, exceptions visible and owned
  • Make demand generation proactive: own signal-based flows that detect buying triggers (intent, hiring, office moves, visitor identification, telemetry), route them into BDR feeds, campaigns and ABM clusters in HubSpot and Lemlist, and prove per source which signals produce SQLs and drive conversion
  • Own the AE ARR plan, BDR point scheme and Channel Manager plan end-to-end — documentation, per-seller calculators, HubSpot sync, payout workbook; run the quarterly payout with Finance reconciled to HubSpot; model and cost plan changes before they are announced
  • Own the GTM skill library and Claude-powered HubSpot automations as monitored scheduled routines; build where a repeated question exists, retire what nobody uses; operationalise playbooks in HubSpot and Notion and own the technical certification gate in commercial onboarding
About you
  • Three to seven years in RevOps, GTM Engineering, or Sales Operations at a recurring-revenue business. SaaS, hardware-enabled SaaS, or usage-based, you know how the money moves.
  • You've owned a CRM as the system of record. In HubSpot, that means custom objects, lifecycle and pipeline design, property and segmentation architecture, and every system connected to it.
  • You think in revenue architecture, not funnels. The Bowtie data model is how you see the business and conversion rates are how you read it. When a number misses, you trace it back to the one step that broke.
  • You build with AI. A GTM tool or automation goes from idea to working prototype in hours. You've got the technical depth (APIs, scripting, low-code through to code) to take it all the way to implementation.
  • You speak model and money. KPI trees, unit economics, forecast cadence, and commission cycles are shared language between you and Finance.
  • You start with definitions and write everything down. When the number's bad, you publish it anyway. The fix ships the same day.
  • You are fluent in English and based in or close to Amsterdam.
Nice to have

None of these are required. Each one gives you a head start.

  • Winning by Design Revenue Architecture, whether you hold the certification or just work fluently in the framework.
  • You've run commission operations end to end. That covers the calculators, the payout reconciliation, and the plan changes mid-year.
  • You've implemented deal‑to‑cash or subscription billing, so you know what happens to a deal after it closes.
  • You've built scheduled AI agents or LLM-based automations on top of a CRM that run on their own and keep running.
  • You speak German or another European language alongside English.
Why Aquablu?

You will be part of a young, fun and ambitious team which aims to change the way people consume water!

A yearly salary between €53k – €80k base salary (incl. 8% holiday allowance)

26 paid holiday days

Equity through our Aquablu for All plan — everyone shares in what we’re building

Healthy (heavily discounted) lunches

Urban Sports Club membership

Access to the Corporate Benefits platform for endless savings

Travel compensation >10km

A pension plan by Zwitserleven.

Endless amount of our very own flavoured water!

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