Product Manager

WPP Media; Amsterdam; Hybrid; EUR 42,000 - 65,000; Full time

Benefits offered by this job

Hybrid working

Health insurance

6 weeks holidays equivalent

EU travel opportunities

BYOD phone allowance

Job summary

WPP is seeking a Product Manager to drive strategic direction and improve automation and planning tools within its media technology ecosystem. The role bridges business strategy, user needs, and technical development, delivering measurable ROI for top global brands.

You will own the product goals, guide the development team, and work with Product Development Directors to shape the roadmap. Fluent English and Dutch are required, with a hybrid setup in Amsterdam/Eindhoven and EU travel

Qualifications

• Experience: 3–6 years as Product Manager, Product Owner, or similar Agile/Scrum role.
• Domain Knowledge: media-related products, automation software, planning tools, or data analytics is advantageous.
• Tech & Marketing Savvy: interest in AI, data-driven solutions, and modern marketing ecosystem.
• Commercial Acumen: strong business sense and ability to translate features into ROI.
• Communication: strong interpersonal skills to navigate stakeholder dynamics and development teams.
• Language: Fluency in English and Dutch is required.

Responsibilities

• Own, prioritize, and manage the product backlog; translate business needs into user stories.
• Act as the central liaison between business stakeholders and communicate strategic importance.
• Collaborate with engineering and data science to guide development of products.
• Align on overall product strategy, roadmap, and commercial ROI with leadership.

Skills

Product backlog & strategy

Stakeholder management

Product development

Innovation & roadmap

Communication

English and Dutch

Job description

About WPP Media

WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Are you a seasoned Product Manager with a passion for marketing technology, AI, and data-driven solutions? Do you thrive in a fast-paced, innovative media agency environment? At WPP/DTA, we are looking for a Product Manager to drive the strategic direction and continuous improvement of our cutting-edge automation and planning tools.

As our Product Manager, you will bridge the gap between business strategy, user needs, and technical development. You will transform complex marketing challenges into smart, scalable product solutions that deliver measurable business results for some of the world's biggest brands.

What you will do as our Product Manager

In this role, you sit at the heart of our innovation. You are the owner of the product's strategic goals and oversee the development team's execution. You will guide our key existing products and automation solutions (such as Opticurves and our AV Planning tool) from concept to launch and through future iterations.

• Product Backlog & Strategy: Own, prioritize, and manage the product backlog. You translate business needs and user requirements into detailed user stories to maximize the value delivered by the development team.
• Stakeholder Management: Act as the central hub and primary liaison between business stakeholders, representing the voice of the user and clearly communicating the product's strategic importance to secure internal support.
• Product Development: Collaborate daily with our engineering and data science teams to guide technical development, ensuring we build products that solve real-world media challenges.
• Innovation & Roadmap: Work directly with the Product Development Director and Sr. Director Product Portfolio to align on the overall product strategy, roadmap, and commercial ROI.

About the Product & AI Team

You will join the Product & AI team, a dynamic group of 9 professionals (5 Product Managers and 3 Product & AI managers), reporting directly to the Sr. Director Product Portfolio. You will work in close partnership with our development team of 8 specialists, led by the Product Development Director and Innovation Development Director. Together, we foster a collaborative, tech-savvy, and forward-thinking agency culture.

What you bring

To succeed in this role, you have a solid track record in managing technical products and a deep curiosity for the media landscape. Our ideal candidate profile:

• Experience: 3 to 6 years of professional experience as a Product Manager, Product Owner, or a similar Agile/Scrum role.
• Domain Knowledge: Proven experience managing media-related products, automation software, planning tools, or data analytics solutions is highly advantageous.
• Tech & Marketing Savvy: A deep curiosity for technology, AI, data-driven solutions, and the modern marketing ecosystem.
• Commercial Acumen: Strong business sense with the ability to turn product features into commercial value and ROI.
• Communication: Strong interpersonal skills to navigate complex stakeholder dynamics and technical development teams.
• Language: Fluency in both English and Dutch is required.

What we offer

• Salary: A salary starting from € 3800 to € 5800, depending on relevant work experience.
• Flexibility: Hybrid working options from Amsterdam and Eindhoven, flexible working hours, and even the opportunity to work abroad (within the EU) for a period of time.
• Growth Opportunities: Plenty of room for professional development within an innovative and dynamic team.
• Access to M Academy: Extensive training courses and workshops in both hard and soft skills, including specialized AI training.
• Mental Wellbeing: Free access to the mental health platform Tellus.
• Holidays: 26 days of annual leave (based on full-time), 8% holiday allowance, and the option to buy up to 9 extra days!
• Travel Reimbursement: Full coverage of your commuting/travel expenses.
• Hybrid Working Allowance: A net allowance of €30 per month (for full-time).
• Bring Your Own Device (BYOD): A monthly net phone allowance of €57.50.
• Epassi-vergoeding van €10 per maand die je kunt uitgeven aan persoonlijke behoeften.
• Lunch Facilities: Affordable lunch options in our office canteen and an in-house barista for fresh, premium coffee.
• Health Insurance: Benefit from our collective health insurance scheme.

Are you ready to shape the future of media technology?

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