Premium On-Trade Growth Lead (Noord-Holland)

Bacardi; Rotterdam; On-site; EUR 60,000 - 90,000; Full time

Benefits offered by this job

Competitive Pay Package

Competitive Holiday/Paid Time Off

Retirement/Pension Plan

Medical Insurance

Employee Assistance Programs

Best-in-class leave policies

Job summary

Bacardi is seeking a dynamic sales professional to lead on-trade partnerships across Noord-Holland. You will build premium brand experiences, activate in key outlets and drive distribution, visibility and ROI. You’ll manage budgets, collaborate with marketing and finance, and champion Bacardi brands with strong customer relationships.

The role focuses on delivering quarterly targets, hunting new business, and acting as a trusted partner to bar owners and managers in the region.

Qualifications

• 3 years experience in sales and on-trade sector or FMCG industry required.
• Activation experience would be beneficial.
• Selling is key.

Responsibilities

• Partner with key customers by building outstanding relationships in the influencer on-trade outlets, understanding their needs, their local consumers and developing and executing solutions.
• Deliver on quarterly targets: brand integrations and activations, visibility in the outlets and business optimization
• P&L responsibility via budget management of contracts (marketing investments and ROI analysis)
• Work in partnership with customers, acting as business partner with many different stakeholders (bar owners, bar managers, marketing, digital, finance etc.)
• Collaborate internally cross functionally with Marketing, CPA and brand ambassadors to bring our amazing brands to life, through hosting prestige events and executing ‘best in class’ brand activations.
• Contribute to the Winning in Amsterdam project-team

Skills

Sales

On-trade

Brand activation

Relationship building

Negotiation

Job description

Bacardi is seeking a dynamic sales professional to lead on-trade partnerships across Noord-Holland. You will build premium brand experiences, activate in key outlets and drive distribution, visibility and ROI. You’ll manage budgets, collaborate with marketing and finance, and champion Bacardi brands with strong customer relationships.

The role focuses on delivering quarterly targets, hunting new business, and acting as a trusted partner to bar owners and managers in the region.