Internship (Marketing): Brand Management Alpro

Danone

Rijswijk

On-site

EUR 6,600 - 7,900

Full time

13 days ago

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Benefits offered by this job

Gross internship allowance €650 per 1月
Home-working allowance €2.45/day
Public transport travel card
Career development opportunities
International working environment
Intern community with 100+ interns
Hands-on experience at leading FMCG

Job summary

Danone Netherlands is offering a Brand Management Internship with Alpro, starting 1 February 2027. You will join the Benelux Brand Management team across the Netherlands and Belgium, working on campaigns, product launches, and KPI tracking.

The role is a 6‑month, full‑time internship based in Rijswijk, with in‑office requirements. You will gain hands‑on experience in a leading FMCG brand environment at Alpro/Danone, supported by a comprehensive intern program.

Qualifications

  • Enrolled as a Bachelor's or Master's student during the entire internship period.
  • Fluent in English; Dutch language skills preferred.
  • Interest in brand management, marketing, and data-driven campaigns.

Responsibilities

  • Support the execution of brand campaigns and product launches.
  • Coordinate with agencies to ensure timely asset delivery.
  • Assist website optimisation and digital campaign management.
  • Track and interpret media and campaign KPIs.
  • Support partnerships, influencer activations, festivals and events.
  • Coordinate samples and campaign assets across functions.

Skills

Power BI
NielsenIQ
Circana
Digital Marketing
Campaign Management
Data Analysis and Reporting

Education

Bachelor's or Master's student

Tools

Power BI
NielsenIQ
Circana

Job description

About The Job

Are you excited about building strong brands, creating meaningful consumer connections and bringing ideas to life through impactful campaigns? Do you want to gain hands‑on experience in brand management within a fast-moving, purpose-driven multinational? Join us as a Brand Management Intern at Alpro, starting on 1 February 2027.

About the Job

At Alpro, we are the pioneers of plant-based. For 40 years, we have been opening minds (and mouths) to the wonders of plant-based eating with our delicious and nutritious drinks, yoghurts, creams and margarines.

As a Brand Management Intern, you will join the Benelux Brand Management team, a close-knit team of around 7-8 colleagues based across the Netherlands and Belgium. The team is responsible for defining and executing Alpro's brand and portfolio strategy across the Benelux market. You will work closely with internal departments, creative agencies and external partners while gaining exposure to a wide variety of marketing and brand management activities.

This is a dynamic internship where no two days are the same. You will have the opportunity to take ownership of projects, develop new skills and contribute directly to the growth of one of the world's leading plant-based brands.

Your main responsibilities include:
  • Supporting the execution of brand campaigns and product launches.
  • Coordinating with creative and media agencies to ensure timely delivery of assets.
  • Supporting website optimisation and digital campaign management.
  • Tracking, analysing and interpreting media and campaign KPIs.
  • Supporting partnerships, influencer activations, festivals and brand events.
  • Coordinating samples, promotional materials and campaign assets.
  • Managing stakeholders across different functions and markets.
  • Supporting internal initiatives and team projects.
  • Taking ownership of independent projects and bringing fresh ideas to the team.
About You

You are a Bachelor's or Master's student in Marketing, Business Administration or a related field and have already gained some practical experience in marketing or digital marketing. You are enthusiastic about brands, consumer behaviour and creating impactful campaigns.

You combine creativity with a data-driven mindset and enjoy working in a fast-paced environment with multiple stakeholders and priorities.

We are looking for someone who:

  • Is proactive, organised and comfortable taking ownership.
  • Is resilient and able to switch quickly between priorities.
  • Communicates confidently with both internal and external stakeholders.
  • Is curious, eager to learn and not afraid to ask questions.
  • Has strong project management and organisational skills.
  • Has an interest in both creative marketing and campaign performance data.
  • Is tech-savvy and enjoys working with digital tools and platforms.
Preferred Skills

Experience with or interest in the following is considered a plus:

  • Power BI
  • NielsenIQ
  • Circana
  • Digital Marketing
  • Campaign Management
  • Data Analysis and Reporting
Compulsory Requirements
  • You are enrolled as a Bachelor's or Master's student during the entire internship period.
  • You are available to start on 1 February 2027 for a minimum of 6 months, 5 days per week.
  • You are fluent in English, both spoken and written.
  • Dutch language skills are strongly preferred.
  • You are able to work from our Rijswijk office at least twice per week.
  • You are a resident of the Netherlands and hold a valid BSN number, or are willing and able to obtain one before the start of the internship.
  • If you are a non-EU citizen, you must hold a valid Dutch residence permit and provide a three-party internship agreement signed by your university.
What We Offer
  • A gross internship allowance of €650 per month based on a full-time internship.
  • Home-working allowance of €2.45 per day.
  • A public transport travel card covering office-related travel.
  • Career development opportunities through workshops, seminars and networking events.
  • An international working environment with more than 140 nationalities represented within Danone Netherlands.
  • An active intern community with over 100 interns across the Netherlands.
  • The opportunity to gain hands-on experience at one of the leading FMCG companies in the world.
About Danone

At Danone, we are committed to our mission of bringing health, through food, to as many people as possible. Working together, we ensure that brands such as HiPRO, Nutricia, Alpro, Activia, Nutrilon and evian create real benefits for people, communities and the planet.

You will be part of one of the world's largest Certified B Corporations, joining a company that uses business as a force for good.

One Planet. One Health.

What's Next?

In order to comply with GDPR, we can only process applications submitted through our official careers portal.

Need more information? Please contact the Campus Recruitment Team.

All applications will be considered without discrimination based on ethnicity, colour, religion, sex, sexual orientation, gender identity, nationality, disability or any other protected status.

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