Head of Brand (Relocation to Milan)

Satispay; Amsterdam; Hybrid; EUR 65,000 - 80,000; Full time

Benefits offered by this job

Stock Option Plan

Relocation support

Hybrid working policy

Private health insurance

Job summary

Satispay is seeking a Head of Brand to own the creative and brand strategy end-to-end, bridging the gap between high-level storytelling and measurable business impact across every touchpoint. You will lead and mentor a high-performing team, ensuring brand consistency while partnering with Growth and Product to align initiatives with acquisition and product launches.

The role requires a hands-on leader with a data-informed mindset, strong communication skills, and a track record of building or

Qualifications

• 10+ years of experience in brand management or creative direction, ideally with fast-growing tech companies or top-tier agencies.
• Strong understanding of design systems, rebranding processes, and multi-channel production.

Responsibilities

• Own the creative and brand strategy end-to-end, bridging storytelling with measurable business impact across touchpoints.
• Lead and mentor a high-performing team with structured communication and rituals.
• Collaborate across Growth and Product to align brand initiatives with acquisition, retention, and product launches.
• Define and track KPIs and OKRs to measure impact and iterate on brand initiatives.

Skills

Brand leadership

Creative direction

Design systems

Hands-on leadership

Data-driven

Communication

Job description

Please note that this opportunity requires relocation to our Milan office.

About us

Traditional banking has never really given people control over their financial life. Satispay exists to change that: to empower people through finance.

That means making financial services easy and accessible for millions of users. We started with payments, then benefits, investing, cards… and we’re not done. Not even close.

Same logic every time: find a real problem, solve it properly, then look for the next one. The destination? To build the most loved financial platform in the world.

Getting there takes leaders who own outcomes across teams, not just tasks, and set the tone for refusing the “someone else will fix this” culture. If that’s how you lead, you’ll fit right in.

What you’ll be doing

As our Head of Brand, you’ll own the creative and brand strategy end-to-end, bridging the gap between high-level storytelling and measurable business impact, ensuring our mission resonates across every touchpoint.

Here’s what that looks like in practice:

• Creative Production - Owning the production of creative assets, ensuring every output meets a consistently high bar of quality, craft, and brand consistency.

• Brand Activation - Driving both ATL (TV, radio, OOH, print) and BTL/untraditional activations, bringing the brand to life in bold and memorable ways.

• Social Media & Community - Steering our presence across existing Social media channels and new ones, while building an influencer strategy that extends our reach and relevance.

• Brand Strategy & Insights - Shaping and safeguarding brand identity, and grounding decisions in research and listening, including surveys with both customers and non-customers.

• Leadership & Team Rituals - Building and mentoring the team behind these pillars, establishing clear creative rituals (design reviews, sprints, feedback loops) and tools to ensure efficient, high-quality output.

• Cross-functional Collaboration - Partnering closely with Growth and Product teams to align brand initiatives with acquisition goals, retention targets, and product launches.

• Performance-Driven Branding - Defining and tracking KPIs for brand awareness and consideration, ensuring that even the most “creative” projects are data-informed and contribute to Satispay’s overarching OKRs.

You will lead and mentor high-performing teams, collaborate closely with peers with structured communication and transparency, demonstrating a commitment to integrity and ownership.

Who we’re looking for

You’ll take on one of the hardest challenges at our scale: defining Satispay’s identity globally while ensuring our brand initiatives directly align with acquisition and retention goals — and building the creative team and rituals that stay ahead of it as we grow. We’re not looking for a caretaker of an existing setup. We’re looking for someone who has built or transformed a function, made hard calls under pressure, and can say “here’s the decision, here’s why, here’s what happened.”

• 10+ years of experience - Proven track record in brand management or creative direction, ideally within fast-growing tech companies or top-tier creative agencies.

• Strong Technical & Visual Culture - Deep understanding of design systems, rebranding processes, and multi-channel campaign production (from social media to TV/OOH).

• A “Hands-on” Leader - You love to lead by example. You’re not just a “manager of resources” but someone who can get into the details of a layout or a script to ensure excellence.

• Data-Informed Mindset - Ability to translate brand concepts into business objectives, utilizing KPIs and OKRs to measure impact and iterate quickly.

• Exceptional Communicator - Fluent in English, with the ability to simplify complex brand visions for internal stakeholders and external audiences alike.

We recognise that exceptional leadership comes in many forms. If you believe you have the vision, experience, and drive to help us shape the future of money, we encourage you to apply. We value the unique perspectives and strengths that exceptional leaders bring, even if their experience doesn’t align with every listed requirement.

Why this is your place

This is a unique opportunity to leverage your experience and leadership to make a profound impact on a company poised for significant future growth. We operate on a principle of reciprocity: significant strategic impact are met with meaningful rewards and opportunities.

• Own outcomes that reach millions. Lead functions where the results show up directly in the experience of 6.5M+ people and the businesses they pay every day.

• Operate in high-growth. You’ll make high-stakes calls without waiting for perfect information, in an environment that changes fast as we launch and scale new products.

• Significant equity participation. Directly share in Satispay’s success through a competitive Stock Option Plan designed to reward leadership and contribution to company growth and raise the bar for collective success.

• Lead exceptional teams. Build, mentor, and collaborate with high-performing teams in a culture of ownership, collective success, and continuous improvement fueled by feedback. You will learn from the best and lead alongside founders who are hands-on.

CareAbout: how we support your impact

We move fast, and evolution never stops. It’s a fun ride, but it can be challenging. To make sure our people truly thrive, we’re committed to making their lives easier, both in the office and out in the world. That’s why we created CareAbout:

• Health: private insurance for you and your family, psychological support with Serenis, mental health workshops.

• Financial resources: Stock Option Plan, meal vouchers, relocation support if you’re moving countries.

• Growth and development: professional development programs, internal mobility, language courses with Preply.

• Flexibility: unlimited PTO, hybrid working policy*, flexible working hours.

• Family: enhanced parental leave, additional leave for child sickness.

*We embrace three days per week in-office (Tuesday and Thursday + 1 of your choice), with the option to request extra remote time.

Initial salary: Starting from €65,000 gross per annum

This baseline is set using objective, gender-neutral criteria for the role’s core requirements. However, we do not believe in putting a ceiling on talent. The final compensation package is tailored according to your unique experience and expertise. If your skills go beyond the standard profile, apply anyway so we can discuss a package that reflects your true value.

Equal opportunity employer
At Satispay, we’re proud to be an equal opportunity employer. We celebrate diversity and inclusion, welcoming individuals of all backgrounds. This opportunity is open to everyone, regardless - for instance - of race, colour, religion, sex, gender identity, sexual orientation, and national origin.
Join us in a workplace where everyone belongs!

Learn more about us
Curious what it’s actually like here? Our values and pillars shape how we work every day: explore them here.

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