Design Director — Digital

Gebackengebaeck; Amsterdam; Hybrid; EUR 90,000 - 140,000; Full time

Job summary

Bakken & Bæck is seeking a Design Director to lead how we approach web as a discipline across our offices in Amsterdam, Barcelona, Oslo, London, Bonn and Berlin. You will set direction for complex web projects, uniting narrative, brand, product, motion and technology into living systems that scale.

You will shape work from early concept to scalable frameworks, collaborating with strategists, designers and engineers to raise the bar on craft and thinking, while guiding teams and growing the

Qualifications

• A strong portfolio showing end-to-end ownership of large-scale web experiences.
• Strong conceptual thinking connecting narrative, interaction, and systems.
• Experience building scalable frameworks, not just pages.

Responsibilities

• Define the creative and systemic direction for complex web projects.
• Lead projects from early narrative and concept through to delivery.
• Turn vision into structures, patterns and design systems for scale.
• Collaborate with strategy, copy, brand, product, motion and engineering as one team.
• Develop a strong point of view on how the web evolves and translate it into work.
• Mentor and support designers, raising craft and thinking.

Job description

We’re looking for a Design Director — Digital to join our team in Barcelona, Amsterdam, Oslo, London, Bonn or Berlin.

About us

Bakken & Bæck is a design and technology studio that helps companies break new ground. Building digital products, brands and businesses, we help ambitious companies identify, explore and respond to new opportunities. As one team working out of Oslo, Amsterdam, Bonn, Barcelona, and London, we have all the skill-sets needed to help businesses adapt to an increasingly complex world.

We believe the best teams are driven by people with small egos and huge hearts. We strongly believe in flexibility, care deeply about craft, and are at our best working closely together. We want BB to be a place where you can try out new things with the risk of failing, where you can take ownership over your own work, and where there’s a low barrier for coming up with ideas — no matter your job title or discipline.

About the role

We’re looking for a Design Director to lead and evolve how we approach web as a discipline at Bakken & Bæck. Much of our work is about making complex technologies understandable and relevant through clean foundations, strong visual languages, and meaningful user experiences.

This role is about setting direction for our web projects. You will define how narrative, brand, product, motion, and technology come together to create large scale web experiences that are not campaigns or standalone launches, but living systems that grow with the companies behind them.

You will shape the work from early concept to scalable frameworks and high quality execution, working closely with strategists, designers, and engineers across projects.

What you will do

Define the creative and systemic direction for complex web projects

Define the creative and systemic direction for complex web projects

Lead projects from early narrative and concept through to delivery

Turn vision into clear structures, patterns, and design systems that teams can scale

Work closely with strategy, copy, brand, product, motion, and engineering as one integrated team

Develop a strong point of view on how the web is evolving and translate it into real work

Mentor and support designers, raising the bar for both craft and thinking

Contribute to scoping, pitches, and new business when relevant

Help shape how the web discipline grows within the studio

What we are looking for

A clear body of work that shows end to end ownership of large scale web experiences

Strong conceptual thinking and the ability to connect narrative, interaction, and systems

Experience building scalable frameworks, not just shipping individual pages

Confidence working in close collaboration with engineers and product teams

A strong point of view and the ability to bring others along with it

A balance of vision and delivery

Experience leading and nurturing design teams

Experience with handling client and stakeholder relationships

What you can look forward to

Independence — BB is an independently-owned studio. We have the freedom to orient towards the projects we believe in, create a culture that is driven by people with small egos and huge hearts, and invest in long-term relationships with partners whose ambitions match our own.

Autonomy — Our culture is built on autonomy, responsibility and mutual trust. Instead of being prescribed a way to do things, we have the freedom to explore and develop our own methods and approaches, and to learn by doing.

Flexibility — We all have different needs when it comes to how we work. We are flexible on working hours, open to workations, and can provide opportunities to relocate to one of our other offices, as long as it doesn't hinder our projects and our team’s progress.

Continuous Learning — We want to invest in your growth. You will receive an annual allowance to invest in a course, class or conference — whatever you need to stay inspired and learn new things.

Doing things together — Collaboration lies at the core of our culture. Whether through trips or team dinners, we prioritise bonding experiences across offices when we can, fostering camaraderie and creativity.

Our offices — We have invested in creating welcoming spaces that provide our teams with what they need. Beyond the day-to-day, we use our offices to host team events, talks and parties.

Relocation support — If you’re moving to join us, we’ll help make the transition as smooth as possible with visa sponsorship and guidance, a travel budget, and thoughtful settling-in support — from housing tips and language classes to a buddy, welcome bundle, and a team outing to help you feel at home. The relocation package varies somewhat by location.

Because we want our team members to be actively involved in our offices, we do not consider remote applicants, but we’re happy to support relocation to come join us!