Creative Lead: Content Quality & Mentorship

Publicis Groupe; Amsterdam; Hybrid; EUR 80,000 - 110,000; Full time

Benefits offered by this job

Hybrid working policy

Work Your World Program

Competitive salary

Job summary

Boomerang, part of Publicis, is seeking a Creative Lead to elevate the content team's output. You will shape and challenge work alongside the Head of Content Creation, mentoring creatives at all levels while actively contributing ideas across campaigns and platforms.

You will maintain high creative standards, drive strategic concepts, and stay ahead of culture, AI-powered workflows, and evolving content formats, ensuring the team delivers entertaining, craft-rich work.

Qualifications

• HBO or WO level in a relevant creative field, or demonstrable equivalent through portfolio and track record.
• Typically 7 to 9 years of experience in a creative role, including senior level leadership with independent delivery.
• Portfolio shows you can lead a team and raise the quality across outputs.

Responsibilities

• Act as the primary gatekeeper of creative quality across all content output.
• Collaborate with creatives to sharpen concepts, storytelling and craft during development.
• Mentor and develop the creative team, identifying strengths and opportunities for growth.
• Contribute ideas in brainstorms, pitches and concept development for strategic opportunities.
• Stay connected to culture, platforms, trends and AI-powered workflows to explain why changes matter.

Skills

Dutch language proficiency

English language proficiency

Creative leadership

Mentorship

Strategic thinking

Collaborative teamwork

Cultural fluency across platforms

Education

Higher education in a creative field

Job description

Boomerang, part of Publicis, is seeking a Creative Lead to elevate the content team's output. You will shape and challenge work alongside the Head of Content Creation, mentoring creatives at all levels while actively contributing ideas across campaigns and platforms.

You will maintain high creative standards, drive strategic concepts, and stay ahead of culture, AI-powered workflows, and evolving content formats, ensuring the team delivers entertaining, craft-rich work.