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Ruwer zoekt een Commercial Strategy & Insights lead om data om te zetten in strategische groeikansen. Je legt verband tussen performance data, markttrends en consumenteninzichten en vertaalt dit naar merk-, categorie- en innovatieplannen. Samenwerking met Sales, Business Development en Product Development is essentieel.
Je combineert analistische scherpte met commerciële visie en hebt 4–7 jaar relevante ervaring in FMCG/retail of een agentschap. Engels vloeiend, Nederlands sterk gewaardeerd.
Vacature: Commercial strategy and insights lead
Locatie: Amsterdam
Uren: 40
Dienstverband: Vast / Permanent Job
From data to commercial growth.How do you turn data into more than insights? Into better decisions, stronger brands and new business? For our client we are looking for a Commercial Strategy & Insights lead who can translate complex commercial challenges into sharp strategies and tangible growth opportunities.
In this role, you connect internal performance data with market developments, consumer insights and competitive intelligence. You identify where the opportunities lie and translate them into brand, category, assortment and innovation strategies. You will work closely with Sales, Business Development and Product Development, acting as a strategic partner to both internal teams and senior client stakeholders. You will lead strategic sessions, develop business cases and help shape new propositions and innovation plans. You will also help drive the use of generative AI and data tools within commercial strategy and insights.
We are looking for a strategically strong professional with 4–7 years of experience in areas such as strategy consulting, commercial strategy, category management or an agency environment, preferably within FMCG, beauty or retail. You combine commercial acumen with a sharp analytical mindset and know how to reduce complex challenges to their essence. You think ahead, spot opportunities others may miss and know how to turn insights into action.