Trade Marketing Outdoor & Premium Merchandise

Maxis; Kuala Lumpur; On-site; MYR 50,000 - 70,000; Full time

Job summary

A leading telecommunications company in Kuala Lumpur is seeking a Specialist to enhance brand visibility through effective outdoor merchandising and premium merchandise management. This role requires strategic planning and coordination with sales teams and vendors, ensuring high-quality execution of branding projects and supportive merchandise for trade promotions. Candidates should have experience in similar project management roles and be eager to contribute to driving brand success.

Qualifications

• Experience in managing outdoor merchandising projects.
• Ability to coordinate with sales teams and vendors.
• Strong analytical skills for tracking and reporting.

Responsibilities

• Plan and execute outdoor branding projects.
• Manage vendors for branding executions.
• Develop merchandise strategy and manage inventory.

Skills

Outdoor branding project management

Vendor management

Budget tracking

Merchandise strategy development

Job description

Are you ready to get ahead in your career?

• We want to empower you to turn your ambitions into achievements.
• We thrive in inclusiveness, diversity and embrace close collaborations for you to create impact for yourself and others.
• Together, we aim to bring the best of technology to help people, businesses and the nation to be ahead in a changing world.
• To realise our vision to become Malaysia’s leading converged solutions company, we are looking for a new talent to innovate and grow with us in a culture that values commitment, performance and possibilities.

Why does this job exist and why is it critical?

This role is responsible for strengthening the brand’s visibility in the market through effective outdoor merchandising and managing premium merchandise that supports product launches, sales programs, and dealer engagement.

The Specialist ensures consistent brand presence across trade channels, maximizes the value of free and for-sale premiums, and develops governance processes to track, control, and optimize all merchandising activities. By doing so, the role directly contributes to dealer engagement, customer influence at the point of sale, and sales conversion in a competitive telecommunications environment.

Key Responsibilities

Outdoor Merchandising

• Plan, coordinate, and execute outdoor branding and visibility projects (e.g., Outdoor giant banner, shopfront signage, banner, mall advertising).
• Work with regional sales teams to identify strategic high-impact locations for outdoor brand presence.
• Manage vendors and contractors to ensure on-time, high-quality execution of outdoor branding projects.
• Develop and maintain a visibility asset tracker (location, type, installation date, refresh cycle, and cost).
• Conduct regular audits and field visits to ensure outdoor assets comply with brand standards.

Premium Merchandise Management

• Develop merchandise strategy and planning
• Manage the end-to-end process for premium merchandise used in trade promotions, dealer engagement, and customer giveaways.
• Oversee both free premiums (for campaigns and promotions) and merchandise for sale (co-branded or event-based items).
• Develop and enforce processes and SOPs to govern requests, approvals, allocation, and usage of premiums.
• Coordinate production, inventory management, and distribution to ensure timely delivery to all regions.
• Track and report premium usage, budget spend, and impact on trade activation and dealer engagement.
• Ensure merchandise design, quality, and usage are consistent with brand identity and compliance standards.

What’s next?

• Once you’ve applied online, our team will carefully review your application. Due to a high volume of applications, we appreciate your patience to allow for a fair and timely review process.
• Should you be shortlisted for the role, we will send you an invitation via email for a digital interview. You can also check on your application status by logging into your candidate account.

Maxis values diverse voices & people. We hire and reward our employees based on capability & performance — regardless of ethnicity, gender, age, education, religion, nationality or physical ability.