Supermama Lab Product Development Executive

Day2 Collective; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A consumer products company in Kuala Lumpur is seeking a Product Development Executive to manage the development pipeline of parenting solutions. This role involves coordinating product ideation, development, and lifecycle management while working with cross-functional teams. Ideal candidates should be detail-oriented, fluent in Mandarin, and have a passion for baby care products. This position offers a fast-paced work environment with growth opportunities.

Qualifications

• 0–2 years experience in product development, sourcing, or operations.
• Experience with electronics, baby care, or health tech products.
• Detail-oriented and organized, with solid spreadsheet and documentation skills.

Responsibilities

• Identify new product ideas through category insights from customer needs.
• Lead and coordinate the end-to-end product development process.
• Be the product expert for every Mother & Baby product.

Skills

Project coordination

Communication

Detail-oriented

Fluent in Mandarin

Job description

Overview

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We’re looking for a highly driven Product Development Executive to manage and grow the product development pipeline for Supermama Lab in Southeast Asia. You’ll help bring to life best-in-class parenting solutions—from wearable breast pumps to milk warmers and beyond.

THE OPPORTUNITY

This is an individual contributor role reporting directly to the Head of Product. You’ll be working at the intersection of innovation, execution, and cross-functional collaboration—helping bring to life differentiated products that customers love.

You’ll join a high-performing team from McKinsey, P&G, and Shopee, with ambitions to build Supermama Lab into one of Southeast Asia’s best-run consumer brands.

YOUR RESPONSIBILITIES

• New Product Ideation and Validation: Identify new product ideas, through category insights from customer needs, market trends, and competitor benchmarking, including ethnographic research and surveys
• Prioritize new product ideas into 18-month roadmaps, based on strategic considerations and business cases, with stage-gate discipline
• Validate product ideas by developing concepts and early prototypes, and testing tactics with clear metrics on pass / fail
• Product Development and Project Management: Source for new suppliers, technologies, and innovations in baby care electronics
• Lead and coordinate the end-to-end product development process, ensuring timely launches on brand and on budget
• Manage supplier coordination, pricing, and contract discussions with Sourcing teams
• Oversee all moving parts across design, quality checks, operations, and certifications
• Maintain “Product Bible” for each SKU with full technical and commercial details
• Product Ownership and Lifecycle Management: Be the product expert for every Mother & Baby product, from specs to regulations
• Resolve issues—from certification challenges to quality or customer feedback
• Keep documents up to date, including IP, certifications, testing reports, and legal files
• Ensure each product meets storage, labeling, and safety requirements
• Support in launch marketing, in-market management, and supplier relationships

YOUR PROFILE

• 0–2 years experience in product development, sourcing, or operations
• Experience with electronics, baby care, or health tech products
• Strong in project coordination and managing multiple moving parts
• Excellent communicator, especially with cross-border and supplier-facing teams
• Fluent in Mandarin — this is a must, as you’ll work closely with Chinese manufacturers
• Detail-oriented and organized, with solid spreadsheet and documentation skills
• A self-starter who takes initiative and enjoys working in a fast-paced environment
• Being a mom is a plus — you’ll bring firsthand understanding of what parents truly need

ABOUT US

At Supermama Lab, our vision is to elevate the everyday of modern moms and families through thoughtful, science-backed products and practical innovations. We are backed by institutional investors and business angels to help us get there. Join us!

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