Strategic Marketing & Brand Communications Lead

CLI; Kuantan; On-site; MYR 150,000 - 200,000; Full time

Job summary

A leading global real asset manager in Malaysia seeks a skilled Marketing Manager to drive brand equity and develop comprehensive marketing strategies. The role involves managing marketing communications, executing campaigns across various platforms, and ensuring brand consistency in all digital and print materials. Ideal candidates will have extensive experience in branding and marketing management, possess excellent project management skills, and will be committed to continuous improvement. Competitive benefits including medical coverage and wellness programmes are offered.

Benefits

Flexible benefits with medical coverage

Training and development opportunities

Subsidised rates at Ascott serviced residences

Strong advocate of staff volunteerism

Wellness programmes

Qualifications

• Proven experience in branding and marketing management.
• Ability to formulate and execute data-driven marketing plans.
• Strong interpersonal skills to liaise with stakeholders effectively.

Responsibilities

• Develop market research parameters to identify market awareness and brand association.
• Manage design and performance of digital platforms for brand consistency.
• Monitor production and distribution of marketing collaterals and events.
• Evaluate media and market findings to develop communication plans.
• Manage budget forecasting processes for the department.

Job description

A leading global real asset manager in Malaysia seeks a skilled Marketing Manager to drive brand equity and develop comprehensive marketing strategies. The role involves managing marketing communications, executing campaigns across various platforms, and ensuring brand consistency in all digital and print materials. Ideal candidates will have extensive experience in branding and marketing management, possess excellent project management skills, and will be committed to continuous improvement. Competitive benefits including medical coverage and wellness programmes are offered.