Sports Marketing Leader — Run & Training Growth

PUMA Gruppe; Selayang Municipal Council; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading sports brand in Malaysia is looking for a dynamic Sports Marketing leader to drive local strategies and foster a network of ambassadors and teams. The ideal candidate will have significant experience in sports marketing, a strategic mindset, and a passion for sports. Responsibilities include developing marketing strategies, managing agency collaborations, and leading impactful consumer engagement initiatives.

Qualifications

• 5-6 years of experience in sports marketing, preferably in running categories.
• Proven track record in developing and executing strategies that drive engagement and growth.
• Deep industry knowledge and strategic mindset required.

Responsibilities

• Develop and drive the Performance Portfolio Strategy.
• Lead and manage agency collaboration and partnership activation.
• Plan and lead consumer-focused activations and engagement.
• Manage and mentor the team for football and basketball portfolios.
• Collaborate on marketing initiatives and strategic reporting.

Skills

Sports marketing experience

Leadership skills

Agency collaboration

Consumer engagement

MS Office proficiency

English fluency

Job description

A leading sports brand in Malaysia is looking for a dynamic Sports Marketing leader to drive local strategies and foster a network of ambassadors and teams. The ideal candidate will have significant experience in sports marketing, a strategic mindset, and a passion for sports. Responsibilities include developing marketing strategies, managing agency collaborations, and leading impactful consumer engagement initiatives.