Social Media Specialist Executive

Pet Universe; Selangor; On-site; MYR 67,000 - 100,000; Full time

Job summary

Pet Universe in Malaysia is seeking a creative Social Media Specialist to manage Instagram, Facebook, TikTok, and other channels, ensuring brand consistency and engaging content for a growing audience.

You will own the monthly content calendar, collaborate with designers and creators, write captions, and monitor performance to grow our online community in English and Bahasa Malaysia.

Qualifications

• Diploma or degree in Marketing, Mass Communication, Multimedia or related field.
• 1–3 years of experience in social media, content or digital marketing.
• Strong understanding of Instagram, Facebook and TikTok.
• Experience managing social media content calendars.
• Basic Canva / CapCut skills.
• Good understanding of social media analytics.
• Strong organisational and project management skills.
• Able to manage multiple campaigns and deadlines.
• Strong command of English and Bahasa Malaysia; Mandarin is an advantage.

Responsibilities

• Manage the company's social media platforms including Instagram, Facebook, TikTok and other relevant channels
• Own the monthly social media content calendar from planning to publishing
• Develop content ideas aligned with brand objectives, campaigns, product launches and audience interests
• Write captions, hooks, campaign messages and social media copy
• Coordinate content production with designers, videographers, creators and internal stakeholders
• Create basic social media visuals and short-form content where required
• Schedule, publish and monitor social media content
• Monitor comments, messages and community conversations
• Track competitor activity, social trends and emerging content opportunities
• Analyse social media performance including reach, engagement, follower growth and traffic

Skills

Social media management

Content calendar

Copywriting

Analytics

Project planning

Education

Diploma / Degree in Marketing

Tools

Canva

CapCut

Job description

Jora Malaysia will close on 9th September 2026. Thank you for being with us, we are cheering you on as you continue your career journey.

Key responsibilities

• Manage the company's social media platforms including Instagram, Facebook, TikTok and other relevant channels
• Own the monthly social media content calendar from planning to publishing
• Develop content ideas aligned with brand objectives, campaigns, product launches and audience interests
• Write captions, hooks, campaign messages and social media copy
• Coordinate content production with designers, videographers, creators and internal stakeholders
• Create basic social media visuals and short-form content where required
• Schedule, publish and monitor social media content
• Monitor comments, messages and community conversations
• Track competitor activity, social trends and emerging content opportunities
• Analyse social media performance including reach, engagement, follower growth and traffic

About you

• Diploma / Degree in Marketing, Mass Communication, Multimedia or related field preferred
• 1–3 years experience in social media, content or digital marketing
• Strong understanding of Instagram, Facebook and TikTok
• Experience managing social media content calendars
• Basic Canva / CapCut skills
• Good understanding of social media analytics
• Strong organisational and project management skills
• Able to manage multiple campaigns and deadlines
• Strong command of English and Bahasa Malaysia; Mandarin is an advantage