Social Media Marketing Manager (TikTok & Reels)

U Creative Marketing; Seberang Perai; On-site; MYR 100,000 - 150,000; Full time

Job summary

An innovative agency seeks a passionate Social Media Marketing Manager to shape clients' online presence through engaging short-form content. In this dynamic role, you'll lead the strategy for TikTok and Reels, crafting compelling video narratives that resonate with audiences. Collaborate with creative teams to produce and optimize content while staying ahead of trends and platform changes. Join a vibrant team dedicated to transforming brands and sparking creativity in the digital landscape. If you thrive in a fast-paced environment and have a flair for storytelling, this opportunity is perfect for you.

Qualifications

• 2+ years of experience in social media management or content creation.
• Strong knowledge of TikTok and Instagram Reels.

Responsibilities

• Develop and execute strategies for TikTok and Reels to enhance engagement.
• Plan and produce short-form video content from ideation to posting.

Skills

Social Media Content Creation

TikTok Strategies

Instagram Reels

Trend Analysis

Community Engagement

Communication Skills

Copywriting Skills

Video Editing (CapCut, Adobe Premiere)

Tools

CapCut

Adobe Premiere

VN

Job description

We are looking for a creative and strategic Social Media Marketing Manager with a strong passion for short-form content, especially on TikTok and Reels. You’ll take the lead in shaping our clients' online presence through engaging video content, trends, and platform-savvy storytelling.

Job Responsibilities:

1. Develop and execute TikTok & Reels strategies to grow engagement and reach
2. Plan, produce, and publish short-form video content (ideation to post)
3. Stay on top of trends, audio, formats, and algorithm changes
4. Collaborate with content creators, videographers, and design teams
5. Monitor content performance and provide insights for optimization
6. Manage posting schedules and maintain brand consistency across platforms
7. Guide junior team members or freelancers if needed
8. Support ad hoc marketing and content-related tasks as assigned

Job Requirements:

1. 2+ years of experience in social media content creation or management
2. Strong knowledge of TikTok, Instagram Reels, and other short-form video platforms
3. Skilled in social media planning, trend analysis, and community engagement
4. Excellent communication and copywriting skills in both English and Mandarin to effectively communicate with Mandarin-speaking clients.
5. Basic video editing skills (e.g., CapCut, Adobe Premiere, VN)
6. Able to work independently, creatively, and efficiently in a fast-paced team
7. Passionate about digital content, trends, and storytelling

How do your skills match this job?

How do your skills match this job?

Your application will include the following questions:

• Which of the following statements best describes your right to work in Malaysia?
• What's your expected monthly basic salary?
• Which of the following languages are you fluent in?

U Creative is an agency specializing in Strategic Planning, Digital Advertising, Influencer Marketing, Creative Design, and Video Production. We "Transform Brands, Grow Businesses, Spark Challenges, and Tell Stories" in the most creative and fascinating way. We offer a range of marketing services to fit your business, budget, and growth plan.

At U Creative, we value creativity and effectiveness higher than anything else. Our team comprises Conceptualists, Strategists, Designers, and Producers who share a passion for generating Progressive Ideas and creating Powerful and Effective expressions. We explore new possibilities to help our clients expand, progress, and bring their brand image to life, ensuring they are in the spotlight they deserve.